Balmain launches fine jewellery collection with Birks

Luxury fashion house Balmain has teamed up with Canada’s Maison Birks to launch this month a fine jewellery collection designed by creative director Olivier Rousteing.

The fine jewellery collection includes the iconic 18-karat Emblem Yellow Gold Diamond and Onyx Pendant and the 18-karat Labyrinth Frieze Yellow Gold and Diamond Pavé Ring. Items are made with recycled and ethical 18-karat gold, conflict-free minerals, and traceable gemstones. Prices range from $2,590.00 CAD to $43,400.00 CAD.

"My vision is to create a daring and cohesive universe of which fine jewelry offers a perfect new creative expression," said Rousteing.

"With the creative studio, we have designed the new collections based on the common values uniting the world of couture and fine jewelry: savoir-faire, design, and personal expression. Emblem and Labyrinth, our two gender-neutral collections, refer to Balmain's signatures—both classic motifs from the house's rich archives and bold 21st-century icons from runways. We are here adding with these new designs, a sense of timelessness that continues building Balmain's legacy."

The collection launches exclusively online at MaisonBirks.com and at select Maison Birks locations. Locations include the Bloor Street flagship and Yorkdale store in Toronto, the flagship store in Montreal located on St. Catherine Street and the Vancouver flagship store on West Hastings Street.

"Maison Birks and Balmain are two brands that share the same commitment to sustainability, artistry and service," added Jean-Christophe Bédos, president and CEO, Birks Group Inc. "As Canada's premier destination for timepieces, wedding and fine jewellery brands, we are thrilled to introduce Balmain to our assortment."

Balmain launches fine jewellery collection with Birks

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