Flare magazine to disappear from newsstands

By

Jennifer Braun

Published
Oct 3, 2016

Rogers Media announced on Friday it will cease the print versions of four of its lead magazines, including Canadian fashion magazine Flare.
 
Beginning January 2017, Flare magazine will be available exclusively on the web and on apps, with new content posted daily.
 

"We are going where our audiences are, and doubling-down on digital to grow our consumer magazine brands," says Rick Brace, President, Rogers Media, in a news statement. "We have already made significant investments in creating content and making it available on digital platforms, including Texture, Sportsnet NOW, and Rogers NHL GameCentre LIVE, and today's announcement builds on that."
 
The company will also reduce the print frequency of its women’s magazine Chatelaine as of January 2017, as well as divest its French counterpart and the fashion magazine Loulou. The company expects to sell these publications by the end of 2016.

"It's been clear for some time now that Canadians are moving from print to digital, and our job is to keep pace with the changes our audiences are demanding. We are so much more than a collection of magazine brands, and we've seen rapid growth on our digital platforms over the past few years. Now is the time for us to accelerate that shift," adds Steve Maich, Senior Vice President of Digital Content & Publishing, Rogers Media.
 
Rogers Communications is a leading diversified public Canadian communications and media company.