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By
Adnkronos
Published
Dec 22, 2015
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Furla opens in Piazza di Spagna, Rome

By
Adnkronos
Published
Dec 22, 2015

Furla has opened a new flagship store in Piazza di Spagna, Rome. After the recent grand opening at Fifth Avenue, New York, the label continues its expansion plan. The new store, located inside a historic XIXth century building, overlooks the Piazza's renowned Spanish Steps.

Furla store in Piazza di Spagna, RomePicture: - Foto: Adnkronos


The 300 m² retail area extends over two floors: the ground floor is reserved to womenswear collections, while the first floor showcases the menswear range, which is expanding fast.

The façade is marked by two generous shop-windows and, on the first floor, by seven large windows overlooking the scenic square. The interior design is sophisticated and contemporary, in smart contrast to the architectural details inspired by the XIXth villa which hosts Furla's Bologna headquarters. The style reflects the fashion label's new store concept, launched with the latest openings in New York, Milan and Tokyo Ginza.

The materials, featuring frosted glass, rosewood, polished brass and ivory-coloured leather, all contribute to communicate the brand's key identifying elements: creativity, positive energy and a contemporary Italian lifestyle.

Fonte: Adnkronos