88 242
Fashion Jobs
AMRG
Sales Supervisor - Part Time
Permanent · ELIZABETH
AMRG
Sales Supervisor - Part Time
Permanent · WOODBURY
URBN
Urbn Wholesale Coordinator (Day Shift)
Permanent · GAP
URBN
Urbn Operations Manager (Days)
Permanent · GAP
URBN
Free People District Manager
Permanent · DALLAS
BLOOMINGDALE'S
Asset Protection Visual Security Officer, Full Time - 59th Street
Permanent · NEW YORK
AMERICAN EAGLE OUTFITTERS
Offline - Merchandise Leader (Part-Time) - us
Permanent · GARDEN CITY
AMERICAN EAGLE OUTFITTERS
Aerie - Merchandise Leader (Part-Time) - us
Permanent · GREENSBURG
AMERICAN EAGLE OUTFITTERS
Aerie - Merchandise Leader (Part-Time) - us
Permanent · LEESBURG
AMERICAN EAGLE OUTFITTERS
ae - Merchandise Leader (Part-Time) - us
Permanent · COLORADO SPRINGS
NORTH CAROLINA STATE
Teaching Academic Advisor
Permanent · RALEIGH
NORTH CAROLINA STATE
Research Scholar-Battle Lab
Permanent · RALEIGH
NORTH CAROLINA STATE
Director of Research
Permanent · RALEIGH
TIFFANY & CO
Engagement Jewelry Category Manager
Permanent · NEW YORK
VF CORPORATION
Altra: Sports Marketing Manager
Permanent · DENVER
VF CORPORATION
sr. Ecommerce Demand & Inventory Planner (Smartwool)
Permanent · DENVER
DUFRYS
General Manager
Permanent · MOBILE
OLD NAVY
Asset Protection Coordinator - Marshfield Plaza
Permanent · CHICAGO
ESSILORLUXOTTICA GROUP
Oakley - Sales Supervisor
Permanent · KING OF PRUSSIA
ESSILORLUXOTTICA GROUP
Oakley - Specialized Consultant
Permanent · LAS VEGAS
ROSS
Director, Zone
Permanent · ALEXANDRIA
ROSS
Senior Area Loss Prevention Manager
Permanent · SAN ANTONIO
By
Reuters
Published
Sep 14, 2009
Reading time
2 minutes
Download
Download the article
Print
Text size

Indonesian creates 'healthy' magnetic headscarves

By
Reuters
Published
Sep 14, 2009

JAKARTA (Reuters Life!) - An Indonesian entrepreneur is stitching magnets into the headscarves worn by some Muslim women, aiming to cure ailments ranging from headaches to fatigue.



Herawati Widodo churns out "healthy" hijabs, or headscarves, from her factory in Central Java, exporting them to Malaysia, Singapore and the Middle East.

Widodo came up with the idea after reading research that said magnetic devices could reduce body aches and boost blood flow.

Although there is no direct medical evidence, the scarves are selling very well, especially during the fasting month of Ramadan when many Muslims become more observant of Islamic rites.

"We created this magnetic hijab for Ramadan last year. We wanted to create a headcover that is not only a nice accessory but also a healthy option," Widodo told Reuters.

"We have 21 models of headcovers and produce more than 2,000 pieces a month," she said. On average, more than 3,000 pieces are sold in Ramadan, with some models already out of stock.

The scarves are priced at between 60,000 to 150,000 rupiah ($6 to $15), and some customers have found them beneficial.

"I suffer from migraine headaches and it has stopped since I wore this," said Ari Istiani, buying her fourth magnetic scarf.

A traditional hijab, which is Arabic for headscarf, is a single piece of cloth looped around the head, neck and chest, which is then tucked or pinned with the aim of preserving a woman's modesty.

The headcovering has become more popular, and fashionable, among young women in Indonesia, the world's most populous Muslim nation.

(Reporting by Lenita Sulthani, Editing by Miral Fahmy)

© Thomson Reuters 2024 All rights reserved.