Jace Lipstein named Maui Jim brand ambassador

By

Cassidy Mantor

Published
Jul 28, 2016

Jace Lipstein, founder and designer of men's lifestyle brand Grungy Gentleman, has become Maui Jim's newest brand ambassador.

The Hawaiian sunglasses brand recently sponsored 3 of Grungy Gentleman's runway shows, most recently their 2016 New York Men's Fashion Week show this month.

Grungy Gentleman has gained critical acclaim attracting celebrity, musician and athlete fans. It was the first brand ever to have been chosen to style an NFL runway show at Superbowl 50 last year in San Francisco.

"Eyewear is very specific because of fit and comfort. These two attributes are exactly what Maui Jim excels in," said Jace Lipstein.

He continued of the brand, "Their lens quality is superior to any other pair that I have ever worn. I am able to see the outside world in vivid color."

Maui Jim was founded in Lahaina, Hawaii, in 1985. It has carved a solid place for itself in the eyewear industry holding patented technology to enhance optics.

"Maui Jim has been known for producing amazing lenses since the brand was founded in the '80s, but it has recently launched a variety of fashionable new designs using advanced frame materials... Jace has been fantastic to work with and we are happy that he is part of our Maui Jim 'Ohana (family)" said Craig LaManna, Director of Global Brand Activation at Maui Jim.