Lancel launches e-commerce site

By

Sarah Ahssen

Published
Nov 26, 2015

Initiated in May with a mini site dedicated to its Pop handbag line, Lancel is going all in with a dedicated e-commerce site. The leather goods maker has indeed opened the virtual doors to its online shopping site.

The Richemont-owned brand is offering its entire collection to the Euro zone countries, England, Switzerland and the United States.

Lancel is proposing an app that can be downloaded for free until 15 January via the Apple store and Google Play and which allows users to use win goodies and discover the collections in the form of a game.

In parallel, the House, which has 68 stores in France (including corners) and 277 points of sale in the world, is continuing with the renovation of its stores with its new concept.