Mizuno USA promotes Mark M. O’Brien to COO

By

Obi Anyanwu

Published
Apr 8, 2016

Mizuno USA announced Thursday the promotion of Mark O’Brien to a newly created position of Chief Operating Officer.

 
As COO, O’Brien will lead business strategy for Mizuno USA, including oversight of Brand, Product and Sales Management. He will continue to report directly to Bob Puccini, President of Mizuno USA, Inc. and Director of Mizuno Corporation.
 
"Since joining Mizuno in June of 2015, Mark has proven his leadership and business acumen, as a result of his 20 years of experience in both classical and entrepreneurial settings," said Puccini. O’Brien was previously Mizuno USA Vice President of Brand Management & Marketing.

The company’s new leadership structure aligns brand, product and sales groups under central leadership led by O’Brien, and it introduces a new VP of Product & Sales for each specialty division, all reporting to the Chief Operating Officer.
 
Mizuno USA, Inc. is a wholly-owned subsidiary of Mizuno Corporation. The Norcross, Georgia-based company manufactures and distributes baseball, golf, softball, running and volleyball equipment, apparel and footwear for North America.