Project hits Vegas with 6 specialized shows, new trend report and retail data tool

By

Cassidy Mantor

Published
Feb 12, 2016

Project heads to Vegas next week for a 3 day run of its 6 specialized shows, a new trend report partnership with WGSN, and the release of a new retail analytics platform.

This season’s show will feature Fall/Winter collections broken down into shows at Project Las Vegas, The Tents, The Collective, Designer Collective, Project Womens and Pool Tradeshow.

"When designing this show, our focus was on pushing the boundaries with fashion. The collections and brands exhibiting this year will share their creativity and individuality with attendees and provide a new perspective on menswear and womenswear," stated Tommy Fazio, President, Fashion Director.

This year, Project is also revealing a new trend report that is a collaboration with trend forecaster WGSN. The trend report is called The Edit.

"I am very excited about the WGSN and Project partnership and the opportunity to bring the latest menswear trends to life with The Edit on the show floor. Men's attitudes towards fashion and retail are changing rapidly and the Project shows are a fantastic platform to engage with the evolving retail and fashion audience," said Volker Ketteniss, Director of Menswear, WGSN.

Also exciting is the unveiling of a new retail shopping analytics platform called Instock, a data product by WGSN. “Instock is a powerful retail analytics and comp shopping platform providing market-leading intelligence to empower buying and merchandising decisions. Trends presented by WGSN will include Artisan, New 50s Americana, Smart Denim, Street Sharp, Urban Utility and Winter Nautical.”

Project will run in Las Vegas from Tuesday, February 16th through Thursday, February 18th.