Uniqlo collaborates with Kei Nishikori

By

Obi Anyanwu

Published
Jan 10, 2016

Uniqlo on Friday announced that it will continue to develop its LifeWear sportswear collection with Global Brand Ambassador and men’s single tennis player in Asia, Kei Nishikori. The brand also renewed its Ambassador contract with Nishikori.

The two parties began their partnership in 2011, and they have continued to share the same attitude in striving to be the world’s best in tennis and in fashion. Uniqlo will continue to develop high-function wear for Nishikori to help him perform at his best on the court.
 
Tadashi Yanai, Fast Retailing Chairman, President & CEO, said, "At the same time, UNIQLO has continued to exchange thoughts with Kei Nishikori in an ongoing effort to develop highly functional wear that allows people to be comfortable while playing sports or in their everyday lives. We will continue to provide Kei Nishikori with optimal wear, and strive together to create LifeWear to help people everywhere live better lives."

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Uniqlo LifeWear is innovative clothing that brings more warmth, lightness, design and comfort to people’s lives based on the Japanese values of simplicity, quality and longevity.
 
Nishikori will wear the latest from Uniqlo when he competes at the Australian Open Tennis Championships in Melbourne from January 18-31, 2016.