85 854
Fashion Jobs
BLOOMINGDALE'S
Merchant Operations Analyst
Permanent · NEW YORK
CROCS
Director, Service Management And Observability
Permanent · BROOMFIELD
CROCS
Supervisor, Distribution Center
Permanent · LAS VEGAS
QVC
td/Director
Permanent · WEST CHESTER
BUCKLE BRANDS
Womens Buying Support i
Permanent · KEARNEY
ALEXANDER MCQUEEN
Alexander Mcqueen Operations Manager, Saks NY
Permanent · NEW YORK
WILLIAMS SONOMA
Assistant Site Manager – Williams Sonoma
Permanent · SAN FRANCISCO
TIFFANY & CO
Branch Security Officer- South Coast Plaza
Permanent · COSTA MESA
OLD NAVY
Assistant General Manager, Merchandising - Pheasant Run Plaza
Permanent · CHICO
OLD NAVY
Assistant General Manager, Merchandising - Merrimack Premium
Permanent · MERRIMACK
ATHLETA
Assistant General Manager - 18th & 5th
Permanent · NEW YORK
OLD NAVY
Assistant General Manager, Merchandising - Arizona Mills
Permanent · TEMPE
GAP
General Manager - Philadelphia Mills
Permanent · PHILADELPHIA
OLD NAVY
General Manager - Shops at Waldorf Center (New Store)
Permanent · WALDORF
OLD NAVY
Assistant General Manager, Merchandising - Triangle Square
Permanent · NEW YORK
OLD NAVY
Assistant General Manager, Merchandising - Northgate Mall
Permanent · CHATTANOOGA
OLD NAVY
General Manager - Coosa Town Center
Permanent · GADSDEN
OLD NAVY
General Manager - Upper Valley Plaza
Permanent · LEBANON
ATHLETA
General Manager - Issaquah Commons
Permanent · ISSAQUAH
ATHLETA
General Manager - 2nd And Pch
Permanent · LONG BEACH
BANANA REPUBLIC
Assistant General Manager - Home
Permanent · TROY
OLD NAVY
Director, CRM, Marketing
Permanent · SAN FRANCISCO
Published
Feb 2, 2014
Reading time
2 minutes
Download
Download the article
Print
Text size

Who's Next attendance inches up by just 1%

Published
Feb 2, 2014

Regain some momentum after several lackluster seasons, that was the organizers' hope on the eve of the most recent edition of Who's Next, held at the Porte de Versailles exhibition center outside of Paris January 25 – 28. The aisles were once again abuzz with positive feedback, and in terms of attendance, the numbers did go into the plus column — at least a little. Ultimately the number of visitors to the show grew only 1% for a total gate count of 58,232.

One of the Who's Next halls during the January 2014 edition. Photo Who's Next.


The French were the source of these improved results, representing 64% of attendees and sending 3.6% more buyers compared to the winter 2013 edition. It was the foreign buyers who hindered stronger growth. Europe (excluding France), accounted for 26% of visitors but declined by 1%.

On the plus side, more buyers from Italy attended the event (+4%), as well as from Spain (+10%), Belgium (+11%) and Germany (+9%). However, the British delegation showed a sharp decline (-20%), as did the Turkish buyers (-15%).

But the lack of Asians especially dragged down the show's international performance, including Japan, one of the fair's top five countries for attendance, which sent 18% fewer visitors. While China and South Korea are among the show's smaller visitor groups, they also showed a big drop of 32% and 17% respectively.

The usually strong showing from North America also declined in numbers, down 8% compared to last year. However, attendees from the Middle East grew 5%. Smaller delegations, such as Africa and Oceania, were down -23% and -12% each.

But exhibitor feedback was still quite positive, despite disparities between the different halls. For example, in the ready-to-wear sections, Fame was busier than halls 7.1 and 4 as usual, but the brands generally had more business activity than during the winter 2013. That edition suffered a 17% decline in French attendance, especially due to snowy weather.

Copyright © 2024 FashionNetwork.com All rights reserved.