Major players in the small word of surf brands are diversifying their strategies. Rip Curl has staked out its territory — innovation and technology for products designed mainly for sports, both summer and winter.
American site Charity Buzz is always looking for innovative ways to raise money. Dinner with a celebrity, VIP access to shows and now…internships at top fashion houses. The New York divisions of Balenciaga, Oscar de le Renta, Missoni and Valentino have all put one-month internships up for auction.
Harry Winston Diamond Corp is looking to sell its watch and jewellery business to concentrate on its mining business instead, and has been approaching potential buyers such as luxury groups LVMH and PPR.
Top end Swiss watch maker Ulysse Nardin said the global economic crisis was ratcheting up demand for its ultra-exclusive timepieces as buyers were looking for more conservative values in times of uncertainty.