×
91 219
Fashion Jobs
HUDSON'S BAY
Financial Analyst, Travel And Payments (Remote)
Permanent · NEW YORK
COLUMBIA SPORTSWEAR COMPANY
Principal Supply Chain Design Analyst
Permanent · PORTLAND
BANANA REPUBLIC
Assistant General Manager - 34th & Fifth
Permanent · New York
BANANA REPUBLIC
General Manager - Brea Mall
Permanent · Brea
HBC
Financial Analyst, Travel And Payments (Remote)
Permanent · New York
NORDSTROM
Asset Protection - Agent - Asos Nordstrom
Permanent · Los Angeles
NORDSTROM
Asset Protection - Agent - Dubuque Distribution Center
Permanent · Dubuque
NORDSTROM
Asset Protection - Agent - Easton Town Center
Permanent · Columbus
NORDSTROM
Inventory Control Specialist - Logistics - Mayfair
Permanent · Wauwatosa
NORDSTROM
Retail Stock & Fulfillment - Oak Park Mall
Permanent · Overland Park
URBN
Urban Outfitters Buyer - Lifestyle
Permanent · PHILADELPHIA
URBN
Urban Outfitters Senior Director of Finance
Permanent · PHILADELPHIA
GAP
Asset Protection Service Representative - Lincoln Square - ny
Permanent · New York
NIKE
Lead Technical Program Manager
Permanent · Beaverton
ON RUNNING
sr Financial Analyst - Commercial Finance
Permanent · PORTLAND
ON RUNNING
Sales Representative
Permanent · RALEIGH
ON RUNNING
IT Facilities Specialist
Permanent · PORTLAND
ON RUNNING
Finance Systems Specialist
Permanent · PORTLAND
ON RUNNING
Sales Manager - Latin America Distributors (Latam)
Permanent · LOS ANGELES
ON RUNNING
Talent (HR) Business Partner
Permanent · PORTLAND
URBN
Urbn Financial Systems Analyst
Permanent · PHILADELPHIA
URBN
Free People Merchandise Planner
Permanent · PHILADELPHIA
Translated by
Isabelle Crossley
Published
Jul 9, 2019
Reading time
3 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

A mixed bag for Parisian men’s fashion tradeshows

Translated by
Isabelle Crossley
Published
Jul 9, 2019

During the latest men’s fashion week, trade shows resumed their role as a guide for buyers from all around the world. At the Place Vendôme, the Man trade show welcomed 25 percent more visitors than its summer edition in 2018. The peak time for visitors was on the Friday, the first day of the event, where crowds were dense. Attendance was also notably raised by the presence of buyers from Japan, Korea, the UK, and the U.S., among many other European countries.


The Man trade show at the Place Vendôme - DR


The mixed 'Man/Woman' format at the trade show, which was in its second edition, also took advantage of its location on Rue Cambon.

“We've been organising the trade show for eight years. Working with brands and buyers is paying off, it’s encouraging. We’re also being sought out more and more for advice on the international market. Between our editions in New York and Tokyo, and our trips to other fashion hubs, we are here to share our expertise on the market,” said the co-founder of Man/Woman, Antoine Floch.


The designer Arthur Avellano at his after-show party at Tranoï - DR


On the Tranoï side, at the Palais de la Bourse, the atmosphere seemed calmer. While some may have appreciated the trade show’s new configuration at the Palais Brongniart, the low traffic was seen by a number of brands. Attendance from Japanese buyers increased this season, according to the organisers, but the organisation of the Arthur Avellano runway show could not compensate for the calm.

The Tranoï trade show was also offering Tranoï Week with London Showrooms in the Bastille quarter. At the beginning of June, FashionNetwork.com reported the departure of David Hadida from his role as head of the trade fair and his successor is still yet to be announced. It will soon become clear how the trade show, currently in transition, will evolve under a new leader.

The Copenhagen International Fashion Fair (CIFF) organised its first-ever edition in Paris at the Amelot garage in the 11th arrondissement, close to Haut Marais. Some of the brands presented their collections in the Paris showrooms and most brands interviewed at the event appreciated this first edition, despite the intense heat on the top floor, due to the weather. They emphasised the quality of the attending buyers and their diverse international origins. 

The first Paris edition of CIFF took place at the Garage Amelot - C.D


For Kristian W. Andersen, the director of the Copenhagen trade show, the results were positive and have allowed him to envisage future editions.

“We didn’t want to put on a classic trade show,” said Andersen.

“We wanted to create a platform around a community with collaborations, events around art, sport, and fashion, and collection presentations. It is essential to invent other models. Especially as all of this business is not done online. We have a real card to play here in Paris.”

Finally, Welcome Edition Showroom organised its third edition in the 11th arrondissement and it definitely had the wind in its sails. The trade show was designed by Mark Batista of the London agency Brand Progression, who took part in Jacket Required in London. The event featured over 70 brands and its selection of international brands comprised neo-heritage and sportswear brands with a history.

Participating brands included Nigel Cabourn, Filson, Barbour, Pendleton Sanqvist, Kings of Indigo, Fleur de Bagne, and Baracuta.

“Here, there are clients with a very sharp profile. All of the department stores and boutiques that count on this segment come here,” said Aron Sharpe, head of Options Fashion Distribution, which imports American fashion brands in Europe. 


Welcome Edition Showroom occupied three spaces - FNW


“Pitti Uomo is still important in terms of image,” said Gianni Klemera, founder of the showroom Fattore K, which represents Original Madras Trading, Our Legacy, Atelier & Repairs for Roy Rogers, and Universal Works.

“But it’s in Paris that we do the real business.”


FNW


The formula is international but very targeted, and brands practically find partners on the spot. The French brand Overlord indeed validated an entry into Italy and the Netherlands by participating in the trade show.

Welcome Edition Showroom should continue to grow and will accommodate another dozen brands at its upcoming edition in January next year when it will take place in a new space.

Copyright © 2022 FashionNetwork.com All rights reserved.