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Published
Oct 18, 2011
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Adidas new commercial stars Derrick Rose in bullfighting ring

Published
Oct 18, 2011

Adidas has just revealed its new ‘The Bull’ campaign, featuring Derrick Rose from the Chigaco Bulls team, wearing the new adiZero Rose 2 shoes. The 60-second film, which shows the basketball star dodging Spanish matadors in a bullfighting arena, may give rise to some controversy given that Catalonia recently became the first Spanish region to ban bullfighting.


Directed by Stacy Wall and featuring music by DJ/producer AraabMuzik, the spot will be broadcasted on Youtube and on TV channels in the US.

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