82 640
Fashion Jobs
NEWELL
sr Analyst, Treasury
Permanent · NORWALK
NEWELL
Operations Manager
Permanent · FISHERS
NEWELL
Account Manager, Rubbermaid Commercial Field Sales
Permanent · NEW ORLEANS
AMRG
Sales Supervisor - Full Time
Permanent · ORLANDO
AMRG
Sales Supervisor- Full Time
Permanent · CABAZON
AMRG
Sales Supervisor - Full Time
Permanent · WOODBURY
AMRG
Sales Supervisor - Part Time
Permanent · WOODBURY
NORDSTROM
Asset Protection - Agent - Westfarms
Permanent · FARMINGTON
NORDSTROM
Asset Protection - Agent - LA Jolla University Town Center
Permanent · SAN DIEGO
NORDSTROM
Retail Stock - Tampa Rack
Permanent · TAMPA
NORDSTROM
Asset Protection - Agent - Southlands Rack
Permanent · AURORA
NORDSTROM
Retail Stock - Glendale Fashion Center Rack
Permanent · GLENDALE
NORDSTROM
Manager - Operations - Galleria at Roseville
Permanent · ROSEVILLE
NORDSTROM
Asset Protection - Security Ambassador - Valley Fair
Permanent · SAN JOSE
NORDSTROM
Retail Stock - Northbrook Rack
Permanent · NORTHBROOK
NORDSTROM
Asset Protection - Agent - Valencia Promenade Rack
Permanent · SANTA CLARITA
NORDSTROM
Asset Protection - Agent - Pentagon Center Rack
Permanent · ARLINGTON
NORDSTROM
Asset Protection - Agent - The Gardens
Permanent · PALM BEACH GARDENS
NORDSTROM
Asset Protection - Agent - Pinole Vista Crossing Rack
Permanent · PINOLE
NORDSTROM
Asset Protection - Agent - Gateway Rack
Permanent · AUSTIN
NORDSTROM
Retail Stock - Mountain Grove Rack
Permanent · REDLANDS
TORRID
Keyholder
Permanent · DALLAS
Published
Oct 21, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

After private equity investment, Ron Dorff opens US store in NYC

Published
Oct 21, 2021

European athleisure brand Ron Dorff has opened a US flagship in New York City and worked with London-based strategic retail property consultancy Harper Dennis Hobbs (HDH) to find the property.


Ron Dorff/Harper Dennis Hobbs



The six-store brand, which first opened in Paris almost a decade ago and has since expanded to London and Berlin, has ably ridden the luxe sportswear wave with its RTW, underwear, swimwear and accessories. It’s now directly targeting New York locals and visitors due to the strength of its online business there.

Its new location at 475 Broome Street in Lower Manhattan is intended to be the brand’s flagship store in the US. It’s split across two floors — street level and basement — and has a combined 4,565 square feet of retail space.

Hannah Mahoney, Director at HDH, said that the the US is Ron Dorff’s biggest online market at 35% of global sales, and New York represents 12.5% on its own, so “it was clear to the team that we should launch their flagship store in New York”.

She added: “It is impressive to see that this French-Swedish luxury sportswear brand has come out of the Covid-19 crisis stronger than ever — building its distribution on a clear omnichannel strategy where bricks and mortar plays an integral part.”  

The company recently opened a third London store with a debut in The Royal Exchange in The City of London.

Last December the company also announced a new investment of €4 million from Puma Private Equity. UK-based Puma said it injected the capital into the brand to “support the aggressive growth strategy and further geographic expansion following highly encouraging sales, notably online in 2020, despite the Covid-19 crisis”.

Copyright © 2024 FashionNetwork.com All rights reserved.