Beach ready: Rolling Stones' RS No.9 Carnaby launches Sunny Australia collab

By

Nigel TAYLOR

Published
Jul 15, 2021

Fresh from launching a fashion collection with Umbro linked to the Euros football tournament, The Rolling Stones rock band has now launched a beach-related collection.

The band’s RS No.9 Carnaby retail brand has collaborated with lifestyle beach brand Sunnylife Australia. The range comprises a collection of summer poolside pieces incorporating the Rolling Stones 'tongue and lips' logo.

Summer essentials include Sunnylife’s Luxe Lie On and Sit On floats, Pool Rings, towels, inflatable drinks holders and beach bats, all with the tongue and lips design. The seven-piece collection is priced £20-£70. 

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This marks the first music collaboration for Sunnylife Australia and is available on the RS No.9 Carnaby website and at its flagship retail store on London’s  Carnaby Street. 

David Boyne, managing director of music and fashion product merchandiser Bravado said: “This collection which will appeal to generations of Rolling Stones and Sunnylife fans alike, in time for the pool party season”. 

Barry Glick, CEO of Sunnylife Australia added: “The Rolling Stones are multi-generational, they relate with both sexes and their ‘Tongue and Lips’ logo resonates with all ages across the entire globe. We have married Sunnylife and their logo together with the goal of bringing a little Rock ‘n’ Roll to the beach.”