Brooke Shields to collaborate once again with Calvin Klein

By

Emily Jensen

Published
Jun 20, 2017

Brooke Shields starred in her infamous Calvin Klein campaign at the age of 15 in 1980. Now the model and actress will return to the brand for a new campaign.

 
More than thirty years after their first collaboration, Calvin Klein has announced it will work with the 52-year-old actress once again. “We are going to be working with Brooke again very soon,” Calvin Klein CEO Steve Shiffman said during an event at Cannes Lions.
 
Calvin Klein has not revealed what form the new project will take, though since Raf Simons has taken creative control of the brand, it has made a pattern lately of utilizing unconventional models. A recent ad campaign starred models and actresses of various ages, such as Lauren Hutton and Kirsten Dunst.

Calvin Klein also tapped the male actors from the Oscar Best Picture winner Moonlight for a series of underwear ads, and made headlines earlier this year when it signed Paris Jackson to act as the face of the brand with a lucrative contract.
 
Shield’s original Calvin Klein campaigns debuted in 1980 when she was just 15 years old, and immediately ignited controversy for their provocative tagline, “What gets between me and my Calvins? Nothing.” In more recent years, Shields has appeared in campaigns for brands such as Latisse and Coppertone.