Canada’s Point Zero makes Mexico debut

By

Francelia Rodriguez Ceballos

Translated by
Barbara Santamaria

Published
Aug 28, 2018

Canadian brand Point Zero is adding to its international markets with its launch in Mexico. The clothing brand opened this August its first store at Paseo Interlomas shopping centre in Mexico City and it is gearing up to expand its online presence in the country.

In the new store at Interlomas, Point Zero showcases its casualwear and sportswear collections for men and women, as well as accessories.

The company said on social media that the opening of the inaugural store will be followed by the launch of an e-commerce site for Mexico, and the arrival of Point Zero styles at department store chain Liverpool.

Point Zero was founded in 1979 by Maurice Benisti and is headquartered in Montreal, Canada. Initially launched as a wholesaler, Point Zero started opening retail concepts across Canada after the debuting its first flagship store in 2006.

Currently, Point Zero has more than 10 stores worldwide, predominantly located in Canada and the Middle East, as well as 200 franchised locations across the world and retail partnerships with the world’s leading names.