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Published
Aug 27, 2019
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Champion opens first Las Vegas store

Published
Aug 27, 2019

Athletic apparel brand Champion has opened its sixth U.S. retail specialty store in Las Vegas, marking the company’s first store in the city. 


Champion


Located within the Las Vegas strip at 3200 South Las Vegas Boulevard, the store is situated inside the Fashion Show shopping mall, among over 250 other shops.

Spanning 1,400 square feet, the store features exclusive apparel, Las Vegas-inspired interior touches and several customization areas for customers to personalize their items, including patch and embroidery stations. 

Like the brand’s other stores, Champion used the Las Vegas location to collaborate with local artists, this time partnering with Spen1, a local graphic designer, illustrator and graffiti artist.

In a press statement, the brand said the store features products exclusive to the Las Vegas store, including a t-shirt designed by Spen1 and a Champion Vegas capsule collection, which marks the brand’s largest regional capsule to-date. 

Also like Champion’s other brick-and-mortar locations, the Las Vegas store’s interior features vintage items and archive imagery, as well as reclaimed basketball wood fixtures and graffiti wall art. 

“We are excited to build upon the consumer demand for Champion with our newest store in Las Vegas,” said David Robertson, director of Champion brand marketing.

“We look forward to engaging directly with our consumers through fun events, exclusive products and on-site customization. Our goal with the Las Vegas store is to offer a shopping experience that exceeds our consumers’ expectations with outstanding products and many opportunities for creativity.”

The newest store held its grand opening on August 24, and joins other Champion locations in New York, Los Angeles, Philadelphia, Boston and Chicago.

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