×
20 748
Fashion Jobs
ULTA BEAUTY, INC.
Salon Manager
Permanent · Seminole
ULTA BEAUTY, INC.
IT Operations Specialist
Permanent · Bolingbrook
ULTA BEAUTY, INC.
Manager Corporate Strategy
Permanent · Bolingbrook
NIKE
Technical Product Manager
Permanent · Beaverton
NIKE
Operations Manager, Whq/na Accounts Payable
Permanent · Beaverton
NIKE
Marketplace Operations Manager
Permanent · Beaverton
NIKE
Learning Manager, Digital & Multimedia Development
Permanent · Memphis
NIKE
Distribution Center Area Manager
Permanent · Lake Forest
BATH & BODY WORKS
Manager, Email Marketing
Permanent · Reynoldsburg
BATH & BODY WORKS
Recruiting Senior Manager
Permanent · Reynoldsburg
VICTORIA'S SECRET
Brand Operations Manager-White Oaks
Permanent · Springfield
CLINIQUE
Retail Beauty Training Manager - Clinique - Full-Time - Herald Square - New York, ny
Permanent · New York
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - 35 Hours - Galleria Mall - Houston, tx
Permanent · Houston
CONVERSE
Technical Product Manager, Supply And Demand Planning
Permanent · Boston
CONVERSE
Technical Product Manager, Global Sourcing And Manufacturing
Permanent · Boston
CONVERSE
Technical Product Manager, Finance
Permanent · Boston
H&M
Product Owner
Permanent · Secaucus
MAC
Executive Director, Digital Innovation & Design, Mac
Permanent · New York
SMASHBOX
Senior Manager, Ecommerce, North America, Sbx
Permanent · Culver City
ESTÉE LAUDER COMPANIES
Keyholder - Cosmetic Company Store - North Georgia Premium Outlets - Dawnsonville, ga
Permanent · Dawsonville
CLINIQUE
Retail Beauty Sales Coordinator - Clinique - 40 Hours - Arden Fair - Sacramento, ca
Permanent · Sacramento
CLINIQUE
Beauty Sales Manager - Clinique - 40 Hours - Rosedale - Roseville, mn
Permanent · Roseville

Christopher Ward launches new website

Published
Jul 7, 2020
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

British watch brand Christopher Ward has unveiled a new mobile-friendly website after seeing record sales on the back of its first ever TV ad.


Christopher Ward


The new immersive digital flagship is geared towards making each customer visit as intuitive and enjoyable as possible. Customers can easily choose from a range of strap alternatives and sizes, and artificial intelligence is used to personalise the experience to each customer’s preferences.

Building on its existing website – which typically saw 45,000 to 100,000 visits weekly across the UK and US – the new and improved version also features an editorial section. Titled ‘Loupe’, like the brand’s in-house magazine, it holds in-depth articles on everything from pop culture and sport to pop music and film. 

In fact, the website offers a wealth of information designed to assist customers in their journey to purchase. Each timepiece has both short and long descriptions and a ‘Find Out’ section lifts the lid on the more technical elements of watchmaking.

Christopher Ward partnered with digital commerce consultancy Tryzens on the new online destination. It comes on the heels of the brand’s first ever TV campaign, which launched during the lockdown and helped deliver record sales for the new C60 Sapphire watch.

Commenting on the new website, Mike France, CEO and co-founder at Christopher Ward said: “The ambitions we have for Christopher Ward require us, as the world’s leading online-only premium watch brand, to deliver a world-class brand and shopping experience for our customers. Our new site is a huge step towards the achievement of those ambitions.”  

Copyright © 2020 FashionNetwork.com All rights reserved.