×
83 500
Fashion Jobs
MACY'S
Asset Protection Detective, Franklin Park - Part Time
Permanent · Toledo
MACY'S
Asset Protection Detective, Sherman Oaks Fashion Square - Part Time
Permanent · Los Angeles
ULTA BEAUTY, INC.
Retail Sales Manager
Permanent · Fort Walton Beach
ULTA BEAUTY, INC.
Retail Sales Manager
Permanent · Tulsa
NEIMAN MARCUS
CRM vp
Permanent · New York
BLOOMINGDALE'S
Asset Protection Visual Security Officer, Roosevelt Field - Part Time
Permanent · Garden City
ROSS STORES
Inventory Control/Quality Assurance Supervisor
Permanent · Perris
ROSS STORES
Store Protection Specialist
Permanent · Hyattsville
ROSS STORES
Inventory Controls And Quality Analysis Specialist ii (Icqa)
Permanent · Brookshire
ROSS STORES
Store Protection Specialist
Permanent · Houston
ROSS STORES
dc Operations Manager
Permanent · Fort Mill
ROSS STORES
Store Protection Specialist
Permanent · Sacramento
MACY'S
Asset Protection Captain, Westshore - Full Time
Permanent · Tampa
MACY'S
Asset Protection Detective, Naples - Part Time
Permanent · Naples
MICHAEL KORS RETAIL INC
Store Operations Manager
Permanent · Orlando
ESTÉE LAUDER
Business Manager, Travel Retail Americas
Permanent · Miami
ESTÉE LAUDER
Keyholder - Cosmetics Company Store - 20 Hours - Napa Premium Outlets - Napa, ca
Permanent · Napa
ESTÉE LAUDER
Senior Manager, International Business Development - le Labo Fragrances
Permanent · New York
ESTÉE LAUDER
Director, Performance Marketing - Bobbi Brown Cosmetics North America Ecommerce
Permanent · New York
ESTÉE LAUDER
Director of Strategic Partnership Marketing, Philanthropy & Limited Life Projects
Permanent · New York
ESTÉE LAUDER
Retail Beauty Sales Manager - Clinique - 38 Hours - Shoppes at Bel Air - Mobile, al
Permanent · Mobile
ESTÉE LAUDER
Human Resources Manager, North America Field & Retail
Permanent · New York
Published
Oct 8, 2021
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

David Beckham launches London-inspired eyewear collection and campaign

Published
Oct 8, 2021

Taking its inspiration from his London roots and adding “British style combined with a sharp focus on detail and functionality”, former footballer and style icon David Beckham has launched his new autumn/winter 2021 eyewear collection and accompanying campaign.


David Beckham Eyewear


“Dedicated to a consumer interested in classic designs with an international appeal”, the new collection includes a wider offer of sunglasses and optical frames featuring lightweight, high-quality materials developed by Safilo.

The “classic and timeless spirit of London” is central to both the  collection and campaign, “built on a visual language established in our past campaigns and inspired by iconic imagery of legendary movie stars”, the company said.

In the campaign, Beckham is surrounded by warm tones and the elegant atmosphere of London interiors, shot by photographer Matthew Brookes.

Celebrity/influencer brands are increasingly important for the eyewear market and Beckham’s enduring global appeal makes this a strong license for Safilo.

The importance of signing up such big names to its roster of labels was very well illustrated only last month when Safilo’s share price leapt as much as 14%, purely on news that it had signed a license deal with major influencer Chiara Ferragni.

Copyright © 2021 FashionNetwork.com All rights reserved.