DesignMe unveils first ever Canadian pop-up in Toronto

By

Jennifer Braun

Published
Jun 7, 2023

Vegan Canadian haircare brand DesignMe is popping-up for the first time in Canada, at Toronto’s Stackt Market, June 9 to 11. 

The pop-up offers an interactive shopping experience where visitors will have the opportunity to personalize their hair clips while enjoying a complimentary braid bar experience upon purchasing two DesignMe products. Throughout the weekend, three stylists will be available at all times to help facilitate creativity.

DesignMe has also arranged a claw machine filled with a mix of merchandise and products. For just $1, attendees can test their luck and potentially win prizes.

Lastly, the pop-up store will provide an immersive scent experience, showcase the lovable Puff.Me mascot, feature a dynamic and interactive creative wall, and present planograms that offer a deeper insight into the brand's vision and story.

This event is a testament to the brand’s dedication to the Canadian market and to their growing global influence. 

"We're thrilled to announce our inaugural pop-up event in Toronto, the largest and most vibrant city in Canada. As a creative hub, Toronto perfectly embodies the essence of DesignMe's vision and values," said Cynthia Desrochers, marketing director at DesignMe.

"This pop-up marks an important milestone in our expansion journey, reaffirming our unwavering commitment to help individuals embrace their unique style and become the best versions of themselves."

DesignMe joins a slew of brands who have chosen to pop-up at Stackt Market, Canada’s largest shipping container market. Last summer, Chinese fashion brand Shein hosted its first-ever pop-up in Canada at the location. 

Likewise, The Bay has previously landed at Stackt Market with a curated wellness boutique in 2022, and a holiday pop-up in 2021.