×
30 271
Fashion Jobs
NORDSTROM INC
Loss Prevention Agent Belmar Rack
Permanent · Lakewood
NORDSTROM INC
Loss Prevention Security Ambassador Nordstrom Rack Fulton Street
Permanent · New York
NORDSTROM INC
Loss Prevention Security Ambassador Local West Village
Permanent · New York
NORDSTROM INC
Loss Prevention Security Ambassador The Orchards Rack
Permanent · Westminster
NORDSTROM
Loss Prevention Security Ambassador Destiny Usa Rack
Permanent · Syracuse
NORDSTROM
Overnight Loss Prevention-Sun Center Rack- Earn up to an Addt’l $4 Per Hour Thru 1/2/21; Part Time & Full Time
Permanent · Columbus
NORDSTROM INC
Loss Prevention Security Ambassador Wilmot Plaza Rack
Permanent · Tucson
NORDSTROM INC
Senior Manager, Network Strategy Supply Chain Optimization
Permanent · Seattle
NORDSTROM
Loss Prevention Mobile Agent - dc/va/md
Permanent · McLean
NORDSTROM INC
Senior 2 Product Manager - Merchandising Data & Analytical Services
Permanent · Seattle
KOHLS
Full-Time Loss Prevention Officer
Permanent · Oceanside
KOHLS
Full-Time Loss Prevention Officer
Permanent · Whittier
KOHLS
Full-Time Loss Prevention Officer
Permanent · Bay Shore
KOHLS
Part-Time Loss Prevention Officer
Permanent · Whittier
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · Eureka
ROSS STORES
Store Protection Specialist
Permanent · Zephyrhills
ROSS STORES
Store Protection Specialist
Permanent · Roswell
ROSS STORES
Store Protection Specialist
Permanent · Omaha
ROSS STORES
Store Protection Specialist
Permanent · Stafford
ROSS STORES
District Manager
Permanent · Lexington
ROSS STORES
Coordinator, Human Resources (Recruitment & Reporting)
Permanent · New York
ROSS STORES
Store Protection Specialist
Permanent · Los Angeles
By
AFP-Relaxnews
Published
Nov 2, 2020
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Dior launches virtual sneaker try-on with Snapchat

By
AFP-Relaxnews
Published
Nov 2, 2020

Since fashion addicts in some countries no longer have the possibility to travel to their favorite shops to boost their wardrobe with the latest trends, some brands are getting extremely imaginative to make online shopping more fun. For instance, French luxury brand Dior has collaborated with Snapchat to allow its users to test its new sneaker models from the comfort of their own homes.



Augmented reality already figured in many consumers' decision-making when it came to buying online during last spring's lockdown. The use of this technology by many retailers allowed customers to virtually try on makeup and clothes from home before buying.

Now, to mark the launch of its new sneakers, the B27 range, Dior has worked hand in hand with social media network Snapchat to offer a new digital experience to its members. As of this past Friday, they can virtually try on six new sneaker models designed by Kim Jones, creative director of the luxury house's menswear collections. This is made possible through a new lens developed for generation Z's favorite app.

To give the shoes a virtual test drive, you just need to click or scan the QR code from the Snapchat app, and to select the model of sneakers you want to try on and visualize them directly on your feet with several outfits. Once you choose the pair that you like best, you can order it directly from Snapchat or Dior.com.

This luxurious B27 range, inspired by the vintage 1980s look from the universe of skateboarders, boasts refined leather and the iconic Dior logo. Two versions of these sneakers are offered, high-top and low-top in white, black and grey.
 

Copyright © 2020 AFP-Relaxnews. All rights reserved.