×
39 079
Fashion Jobs
H&M
Retail Flagship Visual Manager
Permanent · Chicago
ESTÉE LAUDER COMPANIES
Manager, Solution Architect- Omni Retail
Permanent · New York
TOM FORD BEAUTY
Vice President, Marketing, Tom Ford Beauty North America
Permanent · New York
ESTÉE LAUDER COMPANIES
Category Insights Manager - Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Account Coordinator, Estee Lauder Travel Retail – Americas
Permanent · Los Angeles
ESTÉE LAUDER COMPANIES
Manager, Product Manager
Permanent · New York
ALICE AND OLIVIA
Sales Supervisor - Town Center at Boca Raton
Permanent · Boca Raton
TIFFANY & CO
Coordinator, Human Resources
Permanent · New York
ROSS STORES
District Manager
Permanent · San Diego
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - (Henry Town) - Mcdonough, ga
Permanent · McDonough
BOBBI BROWN
Manager, Marketing - jo Malone London & Editions de Parfum Frédéric Malle, Travel Retail Worldwide
Permanent · New York
OLD NAVY
Loss Prevention Agent - Four Flaggs
Permanent · Niles
OLD NAVY
Unassigned Assistant Manager, Merchandising - The Plaza at Citrus Park
Permanent · Tampa
OLD NAVY
Assistant Manager, Customer Operations - Towne Ctr @ Laurel
Permanent · Laurel
OLD NAVY
Assistant Manager, Customer Operations - Memorial City Mall
Permanent · Houston
OLD NAVY
Assistant Manager, Merchandising - Freeport Vlg Station
Permanent · Freeport
OLD NAVY
Assistant Manager, Merchandising - sf Premium Outlet
Permanent · Livermore
OLD NAVY
Assistant Manager, Customer Operations - Arrowhead Crossing
Permanent · Peoria
OLD NAVY
Assistant Manager, Merchandising - Vintage Oaks
Permanent · Novato
OLD NAVY
Assistant Manager, Merchandising - Marketplace @ Hamden
Permanent · Hamden
OLD NAVY
Assistant Manager, Customer Operations - Lancaster Tanger
Permanent · Lancaster
OLD NAVY
Assistant Manager, Product Operations - Market at Birdcage
Permanent · Citrus Heights

Dior unveils grand plans for Paris

Translated by
Benjamin Fitzgerald
Published
today Jan 29, 2018
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Christian Dior looks to shine even brighter in Paris. The LVMH-owned luxury brand, with a strong presence on Avenue Montaigne, where both its headquarters and flagship store are located, is looking to invest now on rue Saint Honore - its latest store in the French capital.

Dior pop-up store at 386 rue Saint-Honoré - FashionNetwork.com ph DM


Last December, the label entered the Parisian area with a flagship store, open until an undetermined date, set up at 386 rue Saint Honoré. The new Dior pop-up is just opposite Fendi, another brand from Bernard Arnault's LVMH group fold, and neighbours Chanel on rue Cambon, which is currently being renovated, and the Louis Vuitton flagship, which opened recently between rue Saint Honoré and Place Vendôme. 

The location is a prestigious one and was previously occupied by the historic John Galliano store, which was completely renovated in 2016. With its repositioning in the premium contemporary segment and its much smaller size, compared to most luxury maisons that find themselves on that street, the label founded by John Galliano obviously held a golden store nugget, on which Dior was quick to put his hand. The operation was made all the easier, with the John Galliano label being owned by the Christian Dior holding company, part of the Arnault family.

"We are working on a big Dior project around this location," FashionNetwork.com was told in an interview with former-CEO of Christian Dior, Sidney Toledano, who is now head of the LVMH Fashion Group. 

"John Galliano now has its boutique in the Marais, so we have put a Dior pop-up store on rue Saint Honoré in its place," added Tolodano, as the operation awaits final completion. 

Guerlain has left its 392 rue Saint-Honoré location and moved to number 356 - FashionNetwork.com ph DM


Moreover, all adjacent stores - up until number 396 rue Saint Honoré - are closed, with the exception of Hervé Chapelier, which takes up a small space at number 390. In the area next door, renovations are planned for Dior, with a "destination change for the commercial premises on the first floor." Also, at number 392, Guerlain, another brand of the LVMH fold, has moved to number 356 on the same street.

Meanwhile, Christian Dior is strengthening its presence on Avenue Montaigne, in opening at number 28 its debut store dedicated to eyewear, right next to the Dior flagship.

"It's the first point-of-sale that's solely for Dior eyewear," added Toledano. 

Copyright © 2019 FashionNetwork.com All rights reserved.