Dp69 opens Miami office, US market a priority

By

Gianluca Bolelli

Translated by
Nicola Mira

Published
Mar 2, 2017

In March, Italian eyewear brand Dp69 will open a new international office in Miami, seeking to both strengthen and accelerate its expansion abroad.

The new, strategically located venue will be instrumental in sharpening the brand's marketing efforts, as Dp69 seeks to gain a foothold in and successfully manage the North, Central and South America markets.
 
Dp69 was created four years ago in Arezzo, Italy, by Daniele Padovani and Michele Lazzaro. It operates an extensive distribution network in Italy, serving some 370 stores, and also has clients in Spain, Austria, Turkey, France, Lebanon, Saudi Arabia and South Korea.

The decision to focus on the USA was taken by Dp69 as the market has increasingly shown its appreciation of made-in-Italy products.