Ebay partners with CFDA to raise funds for FTBC this October
The Council of Fashion Designers of America (CFDA) has partnered with Ebay to support Fashion Targets Breast Cancer (FTBC) this October with a charity collection of clothing, lingerie, accessories, and more.
On October 18, the CFDA and Ebay for Charity will launch an online shop-in-shop on Ebay’s US website where customers can browse a curated collection of special-prices items of which 100 percent of the proceeds will benefit FTBC.
The aim is to raise awareness about breast cancer and raise money for FTBC. The organisation provides access to reliable health information on breast cancer and related healthcare and operates in the US and internationally.
"Fashion Targets Breast Cancer will celebrate its 25th Anniversary in 2019,” said Lisa Smilor, Executive Vice President of the CFDA and CFDA Foundation. We are so pleased to partner with eBay for Charity this month to kick off our fundraising efforts… The world-wide reach of eBay helps to bring tremendous exposure to this important cause, and our participating designers."
Some of the items that will be available in the special store include an exclusive “Original Boob T” in silver, a limited edition colorway of the brand Never Fully Dressed’s signature t-shirt that will retail for $25.
In collaboration with Vibrant Body Company, the store will offer a toxin and wire-free bra and has also collaborated with designers including APL sneakers, Kendra Scott jewellery, Colette Malouf and Jill Platner accessories, and Lulu Frost earrings, among others.
Customers will also be able to donate various amounts of money to be entered into a sweepstake to win prizes including a year’s supply of panties from Cosabella and experiences with designers Jonathan Simkhai and Nick Fouquet.
"EBay for Charity enables millions of people to come together and to make an impact for the causes that are most important to them," said Brenda Halkias, the General Manager of Ebay for Charity, in a press release.
"With more than 3.5 million breast cancer survivors today, October marks a significant moment for those who have been touched by the disease. Together with the CFDA we're raising awareness and funds this month by bringing together the power of our communities to support Fashion Targets Breast Cancer."
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