×
45 125
Fashion Jobs
L'OREAL GROUP
Senior Manager, Global Marketing - Essie Dmi
Permanent · New York
L'OREAL GROUP
l'Oreal Professional Products Division, Senior Manager, Customer Marketing (Redken)
Permanent · New York
L'OREAL GROUP
2nd Shift Distribution Center Shipping Supervisor - Grand Rapids, mi
Permanent · Grand Rapids
COTY
Senior Brand Manager, Covergirl
Permanent · New York
ROSS STORES
Store Protection Specialist
Permanent · Sunnyvale
BATH & BODY WORKS
Senior Merchandise Planner
Permanent · Reynoldsburg
BATH & BODY WORKS
Talent Acquisition Manager - Logistics - Bath & Body Works - Columbus, oh
Permanent · Reynoldsburg
VICTORIA'S SECRET
Manager, Marketing Operations
Permanent · New York
VICTORIA'S SECRET
Brand Operations Manager-Southridge vs
Permanent · Greendale
FOSSIL
Connected Devices - Senior Product Manager
Permanent · San Mateo
GUESS
Distribution Supervisor
Permanent · Louisville
GUESS
Divisional Merchandise Manager
Permanent · Los Angeles
JCPENNEY
Incident Manager - Business Analyst 2
Permanent · Plano
JCPENNEY
Security Engineer 2 - IT Security & Compliance
Permanent · Plano
JCPENNEY
Senior Technical Project Manager - Stores Pos Delivery
Permanent · Plano
JCPENNEY
Product Analyst - Enterprise Fulfillment & Order Management
Permanent · Plano
FOOT LOCKER
IT End-User Support Specialist
Permanent · Bradenton
FOOT LOCKER
Manager, Visual Experience, Ftl/Lfl/Kfl
Permanent · New York
FOOT LOCKER
Inventory Control Specialist
Permanent · Camp Hill
NEIMAN MARCUS
Business Manager, Chanel - Westchester
Permanent · White Plains
NEIMAN MARCUS
Senior Manager, Group Sales Experience - Bal Harbour
Permanent · Bal Harbour
NEIMAN MARCUS
Senior Manager, Group Sales - Ala Moana
Permanent · Honolulu
Published
Mar 19, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Fabletics to open 24 stores in 2021

Published
Mar 19, 2021

Fabletics is gearing up for a retail store expansion, which will see the opening of 24 new store locations across the U.S. in 2021, the company announced on Thursday. 

Fabletics to open 24 stores in 2021. - Facebook: Fabletics


The activewear brand co-founded by Kate Hudson will grow its total brick-and-mortar presence in the United States to 74 locations by the end of year.

All new locations will seamlessly blend offline and online experiences with the brand’s proprietary 'omnishop' technology. The technology enables sales associates to deliver a personalized touch informed by member preferences, via custom handheld POS systems.

Moreover, select stores will introduce the Fabletics 'Legging Finder' interactive tool where guests will be able to answer a quiz to learn which Fabletics legging styles best suit their needs and preferences, while certain locations will also be equipped with large video installations and touchscreen technology, where members can view Fabletics products on real people to get an idea of both fit and functionality. 

Finally, store openings will feature connected fitness boutiques and pop-ups as part of the brand’s ongoing collaboration with Hydrow, an immersive at-home rowing machine. Trained sales associates will offer in-store demos and workout tips. 

The expansion is already on its way with the relocation and redesign of the brand’s Mall of America location in Bloomington, MN. 

“We feel great about the return of retail,” said Adam Goldenberg, CEO and co-founder, Fabletics. 

“Our members have missed the in-store experience and we’ve found they are eager to return. Personalized experiences that make in-store worth the visit are more important than ever and that’s exactly what we’re bringing to new communities this year.”

Fabletics first expanded beyond its digital roots in 2015. It currently serves over 2 million members, with new drops every week in sizes XXS-4X for women and monthly in sizes XS-XXL for men, available in the U.S., Canada, and most of Europe.

Copyright © 2021 FashionNetwork.com All rights reserved.