100 875
Fashion Jobs
FASHION PERSONNEL
Marketing & Merchandising Manager
Permanent · NEW YORK
KOHLS
Corporate Security Officer - 2nd Shift
Permanent · MENOMONEE FALLS
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · SPRINGFIELD
KOHLS
Full-Time Stockroom Operations Supervisor
Permanent · BOZEMAN
KOHLS
Part-Time Loss Prevention Service Specialist
Permanent · CHRISTIANSBURG
ABBOTT
Senior Quality Engineer
Permanent · SCARBOROUGH
ABBOTT
R&D Project Manager
Permanent · ALAMEDA
ABBOTT
Counsel, Commercial
Permanent · AUSTIN
VARSITY BRANDS
Field Sales Professional- Missoula, Montana
Permanent · WASHINGTON
VARSITY BRANDS
Field Sales Professional- Missouri, kc
Permanent · WASHINGTON
UNILEVER
HR Manufacturing People Partner/HR Generalist And Employee Relations Specialist
Permanent · SIKESTON
SACK OFF 5TH
sr. Manager, Editorial Content
Permanent · NEW YORK
SACK OFF 5TH
Asset Protection Guard
Permanent · PHILADELPHIA
SACK OFF 5TH
Asset Protection Investigator
Permanent · NEW YORK
FABLETICS
Art Director (Womens)
Permanent · EL SEGUNDO
ADIDAS
Manager Buying, Trading And Allocation Ltd
Permanent · PORTLAND
AMERICAN EAGLE OUTFITTERS
ae - Merchandise Leader (Part-Time) - us
Permanent · SALEM
AMERICAN EAGLE OUTFITTERS
Aerie - Merchandise Leader (Part-Time) - us
Permanent · ANNAPOLIS
AMERICAN EAGLE OUTFITTERS
ae - Merchandise Leader (Part-Time) - us
Permanent · PHILADELPHIA
GAP INC.
sr. Manager, Digital & Tech Finance
Permanent · SAN FRANCISCO
OLD NAVY
Assistant General Manager - Aurora Center
Permanent · FAIRBANKS
CROCS
Heydude: Sales Manager, Latam
Permanent ·
Translated by
Nicola Mira
Published
Jan 18, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

Fendi unveils cocooning collection for our changing times

Translated by
Nicola Mira
Published
Jan 18, 2021

While the models stride briskly across a dance floor illuminated by multi-coloured neon lights, a plaintive, far-off voice talks about light, elegance, colours and darkness. “What is normal today?” whispers Silvia Fendi Venturini on the powerful techno soundtrack composed by Alessio Natalizia (a.k.a. Not Waving) for the Fall/Winter 2021-22 menswear show by Fendi, broadcast digitally on Saturday during the second day of the virtual Milan Fashion Week.
 

An overcoat styled like a dressing gown - Fendi


Fendi Venturini, creative director of the luxury Roman label owned by LVMH, chose as her starting point the continued uncertainty caused by the Covid-19 pandemic, which has upended many of our habits in recent months. She decided to revisit the label's menswear wardrobe, evolving it and adapting it to our new world, which seems at once so strange and so normal.
 
Fendi Venturini’s take on the ‘new normal’ originated with multiple menswear classics which she turned into timeless items, by adopting a fresh perspective that incorporates changing lifestyles and the new needs of modern men. The collection is characterised by versatility, comfort, functionality and simplicity. Its looks swing between innovation and normality, but they are also infused with a fresh zest of energy and imagination.

It is all about recherché, comfortable materials, from zipped tops in bouclé wool to reversible down-lined overcoats, and snugly enveloping pyjama-shirts that morph into jackets, worn over broad-striped sweaters. A biker jacket, redesigned in oversize proportions, is made in a thick woollen material. The collar of some cable-knit sweaters extends into two long sections, tied up like a scarf around the neck
 
The cocooning feel is accentuated by the ubiquitous quilted fabrics, used for oversize coats with piped hems and edges, like old-fashioned dressing gowns, as well as for trousers, generously cut shorts, sport jackets and even for pocket inserts. The collection also features a great deal of knitwear, notably the warm pyjama-style trousers long enough to cover the shoes, or the layette-look dungarees.
 
Next winter, Fendi men won’t leave the house without mittens, and will be wrapped up warm in XXL, brightly coloured down jackets (in golden yellow, fuchsia, orange and royal blue) or in bulky quilted overcoats looking like dressing gowns. Men who clearly seem unable to jettison the comfy loungewear they enjoyed wearing during the lockdowns and when working from home.
 

Knitwear is big in Fendi's new collection - Fendi


And they enjoy practical details like the slits on trouser legs or under a jacket's shoulders, allowing a suit to shed its customary rigidity. Not to mention the long cashmere scarf fitted with a large pocket.
 
The collection's colour palette is quite neutral, consisting mostly of beige, soft hues, black and a few flashes of colour in monochrome outfits, though some items are energised by joyful, brightly coloured designs, printed or embroidered on overcoats and knitwear, that look like doodles or hastily sketched children’s drawings, the work of British artist and comedian Noel Fielding.

Copyright © 2024 FashionNetwork.com All rights reserved.