Fossil Group enters 'connected' wearable segment in India

By

Maverick Martins

Published
Oct 6, 2016

Global luxury accessories maker Fossil Group on Wednesday entered the wearable segment in India by unveiling a range of connected devices that include smart watches, hybrid watches and fitness trackers.

"Indians are very passionate about technology and are quick to adopt the latest. We believe the country will continue to be a key market for us," Sonny Vu, president and CTO of Connected Devices, Fossil Group, told reporters in New Delhi.

The wearable devices span across six of Fossil Group's licensed brands -- Fossil Q, Michael Kors Connected, Skagen Connected, Chaps, Emporio Armani and Misfit.

Fossil’s Q Wander smartwatch features a soft curving, multi-finish case and comes with interchangeable genuine leather strap. Q Marshal features a rugged case along with a navy blue plated case paired with vintage-inspired leather straps. Both Q Wander and Q Marshal feature Always On Display, allowing users to access important information like time, calls and alerts anytime.

Users can also respond to messages from the watch by tapping the screen or by using voice commands.

The collection is priced between Rs 21,995-Rs 22,595.