×
83 726
Fashion Jobs
JCPENNEY
Senior Manager, Creative Operations (Samples And Creative Technology) â€" Marketing
Permanent · Plano
JCPENNEY
p&a Business Analyst - Women's Active
Permanent · Plano
LEVI'S
Senior Business Analyst, Global Distribution
Permanent · Henderson
NIKE
Marketplace Operations Business Analyst
Permanent · Beaverton
NIKE
Director, Retail Brand Marketing Men’s Performance & Lifestyle
Permanent · Beaverton
NIKE
na Retail Brand Marketing Manager Men’s Performance (Running)
Permanent · Beaverton
FOOT LOCKER
sr. Manager of Operations - Distribution Center
Permanent · Camp Hill
TAPESTRY
Manager, Materials
Permanent · New York
ESTÉE LAUDER
Keyholder - Cosmetics Company Store - 20 Hours - Settlers Green Outlets - North Conway, nh
Permanent · Conway
ESTÉE LAUDER
Lead Security Engineer - Enterprise Cybersecurity And Risk
Permanent · New York
GAP INC
Senior Product Manager – Retail Labor Optimization
Permanent · San Francisco
GAP INC
Associate Production Manager- Licensing- Old Navy
Permanent · San Francisco
GAP INC
Senior Asset Protection Manager
Permanent · McLean
NEW BALANCE
sr. Manager, Value Chain Business Operations (Project Management)
Permanent · Lawrence
CENTRIC BRANDS
Account Manager - Amazon
Permanent · New York
CENTRIC BRANDS
Human Resources Business Partner (Hrbp)
Permanent · New York
ULTA BEAUTY, INC.
Regional lp Manager
Permanent · Los Angeles
BANANA REPUBLIC
Asset Protection Service Representative - Bay Ridge
Permanent · New York
BANANA REPUBLIC
General Manager - Burlingame
Permanent · Burlingame
GAP
Asset Protection Service Representative - Fulton Street Mall
Permanent · New York
GAP
Manager - Marketing Production
Permanent · New York
ADIDAS
Digital Production Project Manager
Permanent · Portland
Translated by
Nicola Mira
Published
Dec 21, 2018
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

French designer Alicia Ferreira de Sousa wins Adidas x Woolmark Performance Challenge prize

Translated by
Nicola Mira
Published
Dec 21, 2018

French designer Alicia Ferreira de Sousa is the winner of the first edition of the Adidas x Woolmark Performance Challenge prize. The announcement was made during an event organised by the Outdoor Retailer trade show in Denver, Colorado. The Woolmark Performance Challenge is an international competition for graduate students whose objective is to push the envelope of textile innovation. Ferreira de Sousa is a student at the Ecole de la Maille, a specialist knitwear fashion school in Paris.


Alicia Ferreira de Sousa - DR


"My main goal was to create a fabric that connects with the body and communicates with it. Merino wool is able to adapt to athletes' requirements in all circumstances, whatever the environment, to improve its performance," said Ferreira de Sousa. She wins a cash prize of €10,000 and a three-month internship at Adidas, with the chance to commercialise her winning concept with manufacturing support and mentorship by the Woolmark Company.

"I'm astonished at the number of incredible innovations that the students presented to us for this collaboration between Adidas and The Woolmark Company. We struggled to award the prize to one student alone. To pick a winner, we eventually chose the work which embodied the fundamental values of our founder Adi Dassler - "the best for athletes" - putting the properties of wool to the service of sport practitioners, to help boost their performance," said Adidas Senior Design Director of Apparel Running Tillmann Studrucker.

Over 500 students from 58 schools and universities in Europe and North America took part in the competition's first edition. Applications for the next edition are already open.

Copyright © 2022 FashionNetwork.com All rights reserved.