G-III Sports and Tonight Show host Jimmy Fallon launch sports apparel line

By

Obi Anyanwu

Published
Oct 5, 2015

G-III Apparel Group on Friday announced the launch of Hands High, a new licensed sports apparel line inspired by Tonight Show host and comedian, Jimmy Fallon.

"I’m so excited to team with G-III who took my vision and made it a reality. Hands High will fire up crowds to cheer with their hands in the air and bring the thrill of the game to a whole new level of fun," said Fallon.

Hands High will launch initially with men’s tees and long sleeve shirts, zip hoodies and pullover sweaters featuring logos from NFL, NBA, MLB and NHL teams on the front and under the arms that will be visible when fans have their hands in the air. Fallon’s Hands High concept sparked the partnership with G-III.
 
Morris Goldfarb, Chairman and Chief Executive Officer of G-III, commented, “To have a truly new, compelling idea in the fashion arena is rare. We are excited about this new product line, which we believe will be a complementary addition to our team sports business. We look forward to partnering with Jimmy Fallon with respect to the Hands High concept and other ideas in the future.”

Hands High will launch with men’s apparel in October and will expand to women’s and children’s merchandise in the near future.