×
33 187
Fashion Jobs
ESTÉE LAUDER COMPANIES
Vice President, Customer Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Executive Director, Finance And Business Management, Clinique, na Region
Permanent · New York
JO MALONE LONDON
Retail Fragrance Sales Manager - jo Malone London - Costa Mesa, ca
Permanent · Costa Mesa
H&M
h&m Retail District Manager
Permanent · Seattle
H&M
Data Analyst, CRM
Permanent · New York
H&M
Customer Insights Business Analyst
Permanent · New York
H&M
h&m Retail Visual Manager
Permanent · Dallas
COTY
Manager, Field Education Business (Central us Territory)
Permanent · Oklahoma City
TOO FACED
Executive Director, Product Marketing
Permanent · IRVINE
TIFFANY & CO
Manager, Events & Promotions n.a
Permanent · New York
BECCA
Accounting Manager, Becca Cosmetics
Permanent · New York
RANDA ACCESSORIES
President, E-Commerce
Permanent · NEW YORK
JBCSTYLE
Independent Sales Representative
Permanent · HOUSTON
JBCSTYLE
Independent Sales Representative
Permanent · DALLAS
JBCSTYLE
Independent Sales Representative
Permanent · AUSTIN
JBCSTYLE
Food And Beverage Operations Manager
Permanent · SOUTHLAKE
AVEDA
Aveda Advisor - 15 Hrs - South Park - Charlotte, nc
Permanent · Charlotte
LE LABO
Executive Director, na Sales & Education, le Labo
Permanent · New York
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - Carbondale, il
Permanent · Carbondale
CLINIQUE
Retail Beauty Sales Manager - Clinique - Marion, il
Permanent · Marion
SMASHBOX
Executive Director, Global Creative Design & Art Direction, Smashbox
Permanent · Culver City
AVEDA
Manager Creative Operations
Permanent · Blaine

Glossier taps Nordstrom for fragrance-focused pop-ups

Published
today Dec 5, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Glossier is making its way into department stores via a new pop-up partnership with Nordstrom. 


Glossier


As part of the deal, the millennial favorite will open pop-up shops across seven Nordstrom stores, including the new Nordstrom flagship location in New York, as well as locations in Seattle, Chicago, Dallas, Houston, Washington, D.C. and Santa Anita, California.

Each pop-up will be dedicated entirely to the brand’s ‘Glossier You’ fragrance, one of its top-selling products. Opened on December 3, the temporary shops will run through February 16. 

Glossier currently operates a permanent flagship in New York, as well as a brick-and-mortar location in Los Angeles. Via the new pop-up partnership, the digital-first beauty brand hopes to interact face-to-face with more U.S. customers between the two coasts. 

“Fragrance is an extremely personal category — one that people understandably prefer to discover in person — and department stores are the largest channel for fragrance, making up nearly a quarter of all U.S. fragrance sales,” Glossier founder and CEO, Emily Weiss, told CNBC.

Beyond its Glossier locations and latest Nordstrom pop-ups, Glossier continues to expand with past and future pop-ups in cities from Boston to London, as the brand’s growth skyrockets.

Founded in 2010, the company made deft use of the digital world by locking into a soft pink aesthetic and a minimalist approach to beauty, in addition to connecting with consumers through its Glossier rep program.

With signature products like ‘Boy Brow’ and ‘Cloud Paint’ gaining a cult following, Glossier was valued at $1.2 billion this past March, following a $100-million funding round, led by Sequoia Capital intended to further the company’s growth. 

With no signs of slowing, Glossier has further bolstered its business with experienced new hires, most recently naming former Amazon executive Melissa Eamer as its chief operating officer in September. 

Copyright © 2020 FashionNetwork.com All rights reserved.