×
23 404
Fashion Jobs
L'OREAL GROUP
Manager/sr. Manager, Ecommerce Operations & Supply Chain
Permanent · New York
L'OREAL GROUP
Creative Director
Permanent · New York
L'OREAL GROUP
Director, Ecommerce And Platforms - Carol's Daughter & Softsheen-Carson
Permanent · New York
L'OREAL GROUP
Senior Manager-Industrial Quality
Permanent · Somerset
MARSHALLS
Marshalls lp Detective - Silver Spring, md
Permanent · Silver Spring
MARSHALLS
Marshalls lp Detective - Clinton, md
Permanent · Clinton
TJX CORPORATE
Product Manager - Point of Sale Systems
Permanent · Marlborough
MARSHALLS
Loss Prevention Detective
Permanent · Shirley
MARSHALLS
Marshalls lp Detective - Vienna, va
Permanent · Vienna
HOMEGOODS
Distribution Center Supervisor
Permanent · Jefferson
MARSHALLS
70118-lp Detective
Permanent · Massapequa
LEVI'S
Ecommerce, Warehouse Coordinator ii
Permanent · Henderson
BLOOMINGDALES.COM
Business Manager: Bloomingdale’s Boca Raton
Permanent · Boca Raton
RALPH LAUREN
Polo Factory Store - Store Selling Manager
Permanent · Gilroy
NORDSTROM INC
Loss Prevention Security Ambassador Wilmot Plaza Rack
Permanent · Tucson
NORDSTROM INC
Loss Prevention Security Ambassador Miami Shops at Midtown Rack
Permanent · Miami
NORDSTROM INC
Loss Prevention Security Ambassador Valencia Promenade Rack
Permanent · Santa Clarita
NORDSTROM INC
Security Ambassador 1
Permanent · Braintree
NORDSTROM INC
Loss Prevention Agent Golde Creek Rack
Permanent · Lynnwood
NORDSTROM INC
Loss Prevention Security Ambassador Sun Valley Mall Rack
Permanent · Pleasant Hill
ROSS STORES
Store Protection Specialist
Permanent · Casselberry
ROSS STORES
Store Protection Specialist
Permanent · Bakersfield
Published
Nov 24, 2020
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

H&M Group's Afound launches into beauty

Published
Nov 24, 2020

Afound, the newest brand in the H&M Group portfolio, has this week launched a beauty offer that promises to deliver to “existing and new customers the chance to find their favourite products at a great price”.


Afound/H&M Group



The company said it’s “a step to further strengthen the [brand’s] position as the go-to place for outstanding deals – all day and every day”.

It has launched beauty online with over 1,000 items within categories including make-up, fragrance, hair and skincare.

And the offer mixes both internal brands from the H&M Group with external names such as Isadora, Babyliss, Beautyblender, Real Techniques and Revitalash, among others.

Afound MD Joanna Hummel said the focus is on year-round discounted prices and that “adding Beauty to existing categories Fashion and Lifestyle gives us the opportunity to broaden the relation with our customers and make sure that we can deliver according to their needs”.  

The brand was launched in 2018 with a series of physical stores in its domestic market. It was the giant Swedish group’s first dedicated outlet offering and expansion more recently has been focused on digital with its debut outside of Sweden happening a little over a year ago when it launched online in The Netherlands. At the time, it said that digital would be the way forward for the unit’s growth.

Copyright © 2021 FashionNetwork.com All rights reserved.