82 409
Fashion Jobs
MICHAEL KORS
PT Sales Supervisor, Walt Whitman Shops Huntington Station NY 11746
Permanent · HUNTINGTON
JCREW
Associate Manager
Permanent · CHARLOTTE
RAG & BONE
Account Executive
Permanent · NEW YORK
RAG & BONE
Senior Coordinator, Retail Marketing
Permanent · NEW YORK
MACY'S
Manager, Asset Protection
Permanent · FRIENDSWOOD
MACY'S
Asset Protection Detective, Southlake Mall - Part Time
Permanent · CLAYTON
MACY'S
Asset Protection Detective - Multi-Store, South Shore Plaza - Full Time
Permanent · BRAINTREE
MACY'S
Asset Protection Lead Detective - Multi-Store, South Shore Plaza - Full Time
Permanent · BRAINTREE
MACY'S
Manager, Asset Protection - Multi-Store
Permanent · FAIRVIEW HEIGHTS
STAND OUT FOR GOOD
Brand Rep
Permanent · LEAWOOD
RALPH LAUREN
Associate Manager
Permanent · TEXAS CITY
RALPH LAUREN
Associate Manager
Permanent · LEEDS
RALPH LAUREN
General Manager
Permanent · ALBERTVILLE
RALPH LAUREN
General Manager
Permanent · WOODSTOCK
QVC
Area Manager- Fulfillment Center, Nights
Permanent · SUFFOLK
QURATE RETAIL GROUP
Area Manager- Fulfillment Center, Days
Permanent · FLORENCE
LEE
PT Keyholder, Ellenton, FL
Permanent · ELLENTON
SUPRO CONSULTING
Area Sales Manager - on Roll - Opening
Permanent · SALEM
URBN
Anthropologie Design Director
Permanent · PHILADELPHIA
SACK OFF 5TH
Merchandise Planner, Women’s Core/Trend/pl Shoes
Permanent · NEW YORK
HUGO BOSS
Employee Relations Specialist
Permanent · DALLAS
AMERICAN EAGLE OUTFITTERS
ae - Merchandise Leader (Part-Time) - us
Permanent · EDINBURGH
By
Reuters API
Published
Aug 16, 2022
Reading time
2 minutes
Download
Download the article
Print
Text size

H&M returns to Alibaba's Tmall, 16 months after Xinjiang controversy

By
Reuters API
Published
Aug 16, 2022

Swedish fashion giant H&M's official store on Alibaba's Tmall e-commerce platform has reopened, 16 months after the Chinese site took it down following the brand's criticisms of human rights abuses in Xinjiang.


Reuters



The re-opening was first noticed by Chinese netizens and confirmed by a Reuters search of the platform on August 16.

It was not clear what prompted the re-opening and H&M and Alibaba did not immediately respond to Reuters' requests for comment.

Tmall and many other Chinese platforms and apps scrubbed references to the fashion brand when it was revealed that H&M had pledged not to source cotton from China's far western Xinjiang region, citing concerns about human rights abuses there.

UN experts and rights groups estimate over a million people, mainly Uyghurs and other Muslim minorities, have been detained in recent years in a vast system of camps in Xinjiang. China denies all accusations of abuse.

H&M, the world's second-biggest fast-fashion retailer, first opened on Tmall in March 2018.

It was one of many Western brands caught up in the Xinjiang cotton controversy in March last year and was disproportionately impacted as one of the first to be targeted by netizens on Chinese social media.

While other brands such as Nike, Adidas, Burberry and Converse saw celebrity ambassadors sever ties over their public commitments not to use Xinjiang cotton, H&M was the only brand to see its online identity in China removed to such an extent.

Since March 2021, H&M has only been able to sell online in China via its own website and a mini-programme on WeChat, but has not been available or searchable on major third-party platforms such as Tmall or JD.com.

In June, H&M closed its flagship bricks-and-mortar store in Shanghai, hurt by the consumer backlash to the Xinjiang cotton controversy as well as lockdowns in China's commercial capital.

H&M entered China in 2007 with the opening of that three-storey flagship store and rapidly expanded. It had more than 500 stores in mainland China early last year but its website currently only lists 375.

© Thomson Reuters 2024 All rights reserved.