H&M's Eriksson succeeds Kristina Stenvinkel as group's Communications Director

By

Sandra Halliday

Published
Jan 15, 2021

H&M Group has announced that its Head of Media Relations Andreas Eriksson, is to take on the role of Communications Director across the group succeeding Kristina Stenvinkel. 

The company said he “has extensive experience within communications and leadership from his previous roles as Communications Director at UNICEF Sweden and Managing Director at Patriksson Group”.

The move comes as his predecessor in the role Stenvinkel is to join Ramsbury, the controlling Persson family’s private company, as Communications Advisor. She will also be Communications Advisor to CEO Helena Helmersson and the H&M group in selected assignments.

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Meanwhile, Iñigo Sáenz Maestre, who’s currently Senior Press Officer in H&M Group's Media Relations team, will move up to Andreas Eriksson’s previous role as Head of Media Relations for the group.