×
59 097
Fashion Jobs
JOCKEY
Apparel Merchandise Planner - Hybrid Opportunity
Permanent · Kenosha
ON RUNNING
Talent (HR) Business Partner
Permanent · PORTLAND
MARC JACOB'S
Senior Director, Global Retail Buying
Permanent · New York
BANANA REPUBLIC
General Manager - Crocker Park
Permanent · Westlake
LEVI'S
Senior Analyst, Global DTC Business Analytics
Permanent · Remote
SALLY BEAUTY HOLDINGS LLC
IT Senior Manager, Ios/Android And Web Development
Permanent · Denton
GAP INC.
Asset Protection Coordinator - Kansas City
Permanent · Kansas City
GAP INC.
Regional Manager, Asset Protection - Great Plains
Permanent · Denver
GAP INC.
Manager, Strategic Sourcing- Operations
Permanent · Groveport
GAP INC.
Asset Protection Lead - tn
Permanent · Gallatin
NORDSTROM
Asset Protection Service Ambassador - Desert Ridge Rack (Phoenix, az)
Permanent · Phoenix
NORDSTROM
Finance Manager - Supply Chain
Permanent · Seattle
NORDSTROM
Asset Protection Agent - Desert Ridge Rack (Phoenix, az)
Permanent · Phoenix
PUMA
Junior Human Resources Business Partner
Permanent · Carlsbad
PUMA
sr. Director, Sales - City Specialty
Permanent · Somerville
ABERCROMBIE AND FITCH STORES
Abercrombie & Fitch - Manager in Training, International Market Place
Permanent · Honolulu
AESOP
Full-Time Retail Consultant | Free Market
Permanent · Denver
AESOP
Part-Time Retail Consultant | Free Market
Permanent · Denver
NEIMAN MARCUS
Men's Sales Manager - Fashion Island
Permanent · Newport Beach
TALENT
Production Manager - Footwear
Permanent · New York
MACY'S
Asset Protection Detective, Queens Center - Standard Part Time
Permanent · New York
MACY'S
Asset Protection Detective, Lakeline Mall - Full Time
Permanent · Cedar Park
By
AFP-Relaxnews
Published
Jun 27, 2022
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

How 'Stranger Things' is reviving nostalgia for '80s fashion

By
AFP-Relaxnews
Published
Jun 27, 2022

The 1980s that are buzzing on specialist search engines and social networks, fueled by the return of the series "Stranger Things." Available since May 27 on Netflix, the first part of this new season revived many an iconic fashion item from this decade, in which color and extravagance were the order of the day.




According to the influence marketing platform LTK, searches relating to the world of the series and Hawkins' heroes have skyrocketed in recent weeks, up +700% for the "Stranger Things" phenomenon in general, and even more so for the fashion trends spotlighted during the first seven episodes of this fourth season, the second part of which is set to drop, July 1.

LTK reports a jump of more than 3,000% in searches for these two ultimate '80s pieces since the start of the show's fourth season. More broadly, it appears that the series has reignited consumers' love of retro outfits. These terms have generated a 200% increase in search interest on the influencer marketing platform. More specifically, it could be that the iconic '80s bomber jackets and caps of all kinds -- especially those featuring a retro design -- will be everywhere this fall. These two categories of products have respectively shown a 200% and 120% increase in searches in recent weeks.

Since the pandemic, TV shows have become veritable fashion influencers -- a phenomenon that spans all genres, from the romantic comedy "Emily in Paris" to the "Squid Game" thriller, through the romantic period drama "Bridgerton."
 

Copyright © 2022 AFP-Relaxnews. All rights reserved.