Hudson’s Bay Company names Dion Rooney EVP, HBC Digital

By

Obi Anyanwu

Published
Sep 22, 2015

Hudson’s Bay Company announced Friday the appointment of Dion Rooney as Executive Vice President of HBC Digital. Rooney will be responsible for HBC Digital’s business and online experience across all banners.

“With digital commerce transforming the shopping experience, we are committed to continuously evolving our all-channel experience and enabling our customers to buy anywhere and ship anywhere. Dion’s proven success in developing global e-commerce strategies and achieving significant growth through all-channel retailing will help us realize best-in-class performance as we continue to invest in our digital business,” said Jerry Storch, CEO, Hudson’s Bay Company.
 
Dion Rooney possesses over 30 years of senior experience in information technology, with roots in e-commerce, omni-channel retailing and supply chain. Prior to HBC, Rooney served as Chief Information Officer of Toys “R” Us. He also holds an MBA and a Bachelor of Science degree in computer science from the Stillman School of Business at Seton Hall University.

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Rooney will report directly to the Office of the Chairman.