×
41 055
Fashion Jobs
ESTÉE LAUDER COMPANIES
Manager, Solution Architect- Omni Retail
Permanent · New York
TOM FORD BEAUTY
Vice President, Marketing, Tom Ford Beauty North America
Permanent · New York
ESTÉE LAUDER COMPANIES
Category Insights Manager - Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Account Coordinator, Estee Lauder Travel Retail – Americas
Permanent · Los Angeles
ESTÉE LAUDER COMPANIES
Manager, Product Manager
Permanent · New York
ALICE AND OLIVIA
Sales Supervisor - Town Center at Boca Raton
Permanent · Boca Raton
TIFFANY & CO
Coordinator, Human Resources
Permanent · New York
ROSS STORES
District Manager
Permanent · San Diego
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - (Henry Town) - Mcdonough, ga
Permanent · McDonough
BOBBI BROWN
Manager, Marketing - jo Malone London & Editions de Parfum Frédéric Malle, Travel Retail Worldwide
Permanent · New York
OLD NAVY
Loss Prevention Agent - Four Flaggs
Permanent · Niles
OLD NAVY
Unassigned Assistant Manager, Merchandising - The Plaza at Citrus Park
Permanent · Tampa
OLD NAVY
Assistant Manager, Customer Operations - Towne Ctr @ Laurel
Permanent · Laurel
OLD NAVY
Assistant Manager, Customer Operations - Memorial City Mall
Permanent · Houston
OLD NAVY
Assistant Manager, Merchandising - Freeport Vlg Station
Permanent · Freeport
OLD NAVY
Assistant Manager, Merchandising - sf Premium Outlet
Permanent · Livermore
OLD NAVY
Assistant Manager, Customer Operations - Arrowhead Crossing
Permanent · Peoria
OLD NAVY
Assistant Manager, Merchandising - Vintage Oaks
Permanent · Novato
OLD NAVY
Assistant Manager, Merchandising - Marketplace @ Hamden
Permanent · Hamden
OLD NAVY
Assistant Manager, Customer Operations - Lancaster Tanger
Permanent · Lancaster
OLD NAVY
Assistant Manager, Product Operations - Market at Birdcage
Permanent · Citrus Heights
OLD NAVY
Assistant Manager, Merchandising - Poyner Place
Permanent · Raleigh

Italian fashion group Blufin replaces Blugirl line with Be Blumarine

Translated by
Nicola Mira
Published
today Oct 31, 2018
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Long-established Italian fashion group Blufin, founded in 1977 by Giampaolo Tarabini and now led by his son Gianguido, has announced the launch of a new womenswear label, Be Blumarine, to replace Blugirl.


Blugirl - blumarine.com

 
Be Blumarine is designed by Mirko Fontana and Diego Marquez, the creative duo behind the Au Jour Le Jour womenswear label. With Be Blumarine, Blufin aims to broaden its range with a contemporary brand targeting women aged between 25 and 50, priced affordably at about 20/30% below Blugirl.

“Be Blumarine was created to respond to the needs of a constantly evolving market, increasingly sensitive to accessible, innovative brands, and always on the look-out for unique, vibrant contemporary products at affordable prices,” said Gianguido Tarabini, CEO of the Blufin group.

Be Blumarine will debut with the Autumn/Winter 2019-20 season and will be presented at Milano Moda Uomo next January, though a pre-fall 2019 collection will be available at Blufin’s Milan showroom from mid-November.
 
The line will be distributed by a direct sales force in Italy and by wholesalers elsewhere, especially in France, Spain, the USA and Asia. The Blugirl monobrand stores, which are mostly franchised, will gradually change their name to Be Blumarine.

In 2017, Blufin generated a revenue of €70 million.

Copyright © 2019 FashionNetwork.com All rights reserved.