Italian hosiery group Calzedonia grows 4.7% in 2019, exports generated 56% of revenue
Italian hosiery and underwear group Calzedonia closed the 2019 financial year with a revenue of €2.411 billion, equivalent to a 4.7% rise at current exchange rates (and a 4.4% one at constant exchange rates), up from €2.303 billion in 2018. Growth was driven by the continued rise of e-tail and exports, the latter reaching a 56% share of total sales.
In 2019, the number of monobrand stores operated by the group grew by 188 units - 138 of them outside Italy, chiefly in China, Russia, France, Germany, Japan and the USA - reaching a total of 4,859 stores, 1,756 of them in Italy and 3,103 abroad. Calzedonia invested extensively to innovate in and boost the retail and e-tail channels, to the tune of €200 million.
The group opened the first stores by ready-to-wear label Falconeri in China, France, Japan, Spain and the USA, while in Italy the Intimissimi Uomo (men’s underwear), Atelier Emé (bridal wear) and Signorvino (winery) chains all expanded. For the latter, the group is assessing the opening of stores outside Italy, in markets where the interest in wine and made-in-Italy products is growing, such as eastern European countries. The group is also continuing with upgrades and improvements to its existing Calzedonia, Intimissimi and Tezenis stores.
Calzedonia is present in 54 countries, and operates production sites in Italy, Sri Lanka, Croatia, Romania, Bulgaria, Serbia, Bosnia and Ethiopia.
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