Izod inks kidswear licensing deal with Groupe Lemur
Authentic Brands Group (ABG) announced on Tuesday a new licensing partnership with Groupe Lemur Inc. (GLI) for the manufacturing and distribution of Izod swimwear, ski and outerwear for kids in the U.S. and Canada.
The Izod kids’ swim, ski and outerwear collections will be available at national and regional department stores beginning in spring 2023, according to the New York-based ABG.
“Izod is a trusted style authority known globally for fashion and lifestyle offerings. We are thrilled to broaden the brand’s kids assortment in partnership with Groupe Lemur, which has a proven expertise in operating and growing premium brands across the U.S. and Canada.”
ABG had previously partnered with Centric Brands for its kid's collections licensing arrangement.
“We are thrilled to be partnering with ABG to expand their vision for the Izod brand into new segments," said James DiMiele, executive vice-president at GLI.
"The Izod brand, and its rich history are ideally aligned with our expertise and aesthetic sensibilities.”
Izod was acquired by ABG when PVH sold its heritage brands division, which also included the Arrow and Van Heusen businesses, to the U.S. brand management company for $220 million in June 2021.
Founded in 1992 in Montreal, Groupe Lemur is Canada’s leading developer and manufacturer of premium apparel, specializing in newborn, infant, toddler, junior, and family categories. GLI distributes to major retailers across North and Central America, Asia, Europe, and Australia.
Copyright © 2022 FashionNetwork.com All rights reserved.