87 176
Fashion Jobs
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · CLERMONT
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · DACULA
KOHLS
Technical Project Manager, Remote
Permanent · MENOMONEE FALLS
NAVY EXCHANGE
Vending Operations Clerk PT
Permanent · FALLON
NAVY EXCHANGE
Director, Facility Design %26 Construction
Permanent · VIRGINIA BEACH
NAVY EXCHANGE
Buyer (Level i And Level II) - Various Categories
Permanent · VIRGINIA BEACH
SPECIALIZED
Brand Development Manager - Michigan
Permanent · LANSING
ECCO
Third Keyholder
Permanent · ELIZABETH
ECCO
Third Keyholder
Permanent · LAS VEGAS
ECCO
Sales Manager - National Accounts (Remote)
Permanent · LONDONDERRY
ECCO
Third Keyholder
Permanent · ROSEMONT
LULULEMON
Community Specialist | Summit, Springfield Ave
Permanent · SUMMIT
LULULEMON
Expeditor | Cherry Creek
Permanent · DENVER
LULULEMON
Community Specialist | Friendly Center
Permanent · GREENSBORO
NORDSTROM
Customer Service Representative - Hillsdale Shopping Center
Permanent · SAN MATEO
NORDSTROM
Retail Stock - Mercer Mall Rack
Permanent · LAWRENCE TOWNSHIP
NORDSTROM
Manager- Service Experience- Baton Rouge Mall Rack
Permanent · BATON ROUGE
NORDSTROM
Retail Stock - Sugar House Rack
Permanent · SALT LAKE CITY
NORDSTROM
Asset Protection - Agent - Aventura
Permanent · AVENTURA
NORDSTROM
Retail Stock - Northwoods Rack
Permanent · SAN ANTONIO
NEIMAN MARCUS
Business Manager Tom Ford, Beauty (PT, 35 Hours) - FT. Worth
Permanent · FORT WORTH
NEIMAN MARCUS
Sales Manager, Designer Rtw
Permanent · CORAL GABLES
Published
Feb 13, 2019
Download
Download the article
Print
Text size

Jack & Jones renews Rich Energy Haas F1 deal after first year boosted brand

Published
Feb 13, 2019

Bestseller’s Jack & Jones chain has renewed its partnership with the Rich Energy Haas F1 Team for a second year with the brand’s logo to be featured on the Formula One team’s new race cars, the drivers’ racing suits and team personnel uniforms.


Jack & Jones


It means extra exposure for the brand this year with increased on-car branding for the 2019 Formula One season, the company saying its “enthusiastic activation of the sponsorship throughout 2018” is the reason for the enhanced deal.

Guenther Steiner, team principal for Rich Energy Haas F1 Team, said: “Our partnership has been tremendously successful and engaging. [Jack & Jones has] utilised the platform extremely well as a partner and leveraged our assets in a dynamic way to maximise their exposure.”

In 2018, the deal included the retailer clothing the pit crew in its denim for a mock pit stop as well as staging a number of in-store appearances with Kevin Magnussen and Romain Grosjean, and Steiner said the brand clearly understood "the importance of bringing the partnership to life using our people and personalities.”

The retailer also said that, on top of broadcast exposure in connection with the Formula One season, its content related to Rich Energy Haas F1 Team resulted in over 9 million impressions on owned social media channels, where almost 1.3 million people interacted with the brand.

Copyright © 2024 FashionNetwork.com All rights reserved.