85 570
Fashion Jobs
LEVI'S
Associate Manager, Retail Stores Communications
Permanent · SAN FRANCISCO
NEW BALANCE
Athlete & Product Services Manager
Permanent · BOSTON
NEW BALANCE
sr. Manager, Portfolio Management | Operations
Permanent · LAWRENCE
THE REALREAL
Field Sales Account Manager (Account Luxury Manager)
Permanent · NEW YORK
TREK
Service Manager
Permanent · CENTERVILLE
ESTÉE LAUDER COMPANIES
Keyholder - The Cosmetics Company Store - 12 Hrs - Fashion Outlets Niagara Falls - Niagara Falls, NY
Permanent · NIAGARA FALLS
ESTÉE LAUDER COMPANIES
Keyholder - The Cosmetics Company Store - 20hrs - Tejon - Arvin, CA
Permanent · ARVIN
ESTÉE LAUDER COMPANIES
Keyholder - The Cosmetics Company Store - 20hrs - Tanger Outlet Center Midway - Rehoboth Beach, de
Permanent · REHOBOTH BEACH
AVEDA
Keyholder - Aveda - 25 Hrs - Kenwood - Cincinnati, OH
Permanent · CINCINNATI
MACY'S
Asset Protection Detective, FT Myers - Full Time
Permanent · FORT MYERS
MACY'S
Fulfillment Associate, Portland - Full Time (2550)
Permanent · PORTLAND
MACY'S
Asset Protection Detective, Roosevelt - Full Time
Permanent · PHILADELPHIA
MACY'S
Asset Protection Security Guard, Center City - Flex
Permanent · PHILADELPHIA
MACY'S
Asset Protection Security Guard, Center City - Part Time
Permanent · PHILADELPHIA
MACY'S
Asset Protection Detective, Market Place - Full Time
Permanent · CHAMPAIGN
MACY'S
Asset Protection Detective, Barton Creek Square Mall - Part Time
Permanent · AUSTIN
MOVADO GROUP
District Manager
Permanent ·
STAND OUT FOR GOOD
Brand Rep (Sales Associate)
Permanent · EAST RUTHERFORD
UNIVERSITY OF NORTH FLORIDA
Apex Accelerator Coordinator
Permanent · JACKSONVILLE
JCPENNEY
Asset Protection Associate - Patrick Henry Mall
Permanent · NEWPORT NEWS
RALPH LAUREN
Sales Professional Part Time-2
Permanent · OAK BROOK
RALPH LAUREN
Associate Manager
Permanent · JOHNSON CREEK
Published
Sep 9, 2020
Download
Download the article
Print
Text size

JD Sports performance driven by young shoppers

Published
Sep 9, 2020

The boss of high-flying JD Sports said that success at the company in recent months has been driven by the desire of younger consumers to get back to socialising.


JD Sports


The owner of the signature chain, as well as the Size?, Blacks Leisure, Millets, Go Outdoors and Finish Line operations, this week reported sales down only 6.5% in the half that included global lockdowns.

And executive chairman Peter Cowgill said there was “no doubt whatsoever that the group’s younger shoppers “were more resilient”.

The Guardian reported him saying that younger consumers “became more frustrated during the lockdown and couldn’t wait to get out again and socialise with their friends. They probably have got a higher level of appetite for socialising and on balance a [lower] risk threshold.”

He also said that these shoppers showed they were more likely to buy online when physical shops were closed and that the firm’s athleisure offer was “right in the zone” as consumers adjusted their everyday clothing choices to being at home.

This meant that his initial assumption that the lockdown period would be “more desperate” was incorrect.

However, the firm still saw plunging profits and has no plan to pay back furlough money to the UK government as some other companies have done. Cowgill said the scheme had achieved its job preservation aim at the company.

Copyright © 2024 FashionNetwork.com All rights reserved.