By
Reuters
Reuters
Published
Feb 8, 2016
Feb 8, 2016
Jessica Alba's ecommerce firm Honest Co working on IPO
By
Reuters
Reuters
Published
Feb 8, 2016
Feb 8, 2016
Honest Co, an online shopping startup co-founded by actress Jessica Alba, is working with Goldman Sachs Group Inc and Morgan Stanley on an initial public offering, Bloomberg reported.
The company was valued at about $1.7 billion based on a funding round last year, Bloomberg said on Friday, citing people familiar with the matter.
Honest Co primarily sells baby products, beauty products, soaps and detergents.
The company raised about $100 million in August, its last fundraising round according to regulatory filings.
Goldman Sachs declined to comment. Honest Co and Morgan Stanley were not immediately available for comment.
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