Kith converts New York women’s shop to kid's store

By

Obi Anyanwu

Published
Nov 21, 2017

Kith on Monday opened a new kid's store at 64 Bleecker Street in New York City to coincide with the launch of the Kith kid's clothing line, Kidset.

 
The 400-square-foot store, which was previously the lifestyle retailer’s sole women’s location, features white tile floors and custom white marble fixtures and shelves.
 
The Snarkitecture-designed store hasn’t changed much in design, except for the product assortment that includes the Kidset collection, and brands Nike, Adidas, Timberland, New Balance and Vans.

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Kith last month opened a new three-level flagship store on Lafayette Street in New York City, replacing the retailer’s previous Broadway store where the brand had been located since 2011 alongside Atrium. The new flagship offers the retailer’s men’s and women’s collections and houses its Treats concept.
 
Kith currently operates four standalone stores, a dedicated Kith Treats location and a shop-in-shop at Bergdorf Goodman.