Kristals Cosmetics opens new La Jolla store

Kristals Cosmetics has opened a new retail store in San Diego's upscale community of La Jolla, offering the new age experience of cosmetics with healing gemstone properties.

Diamond Anti-Gravity Magnetic Mask. Photo: Kristals Cosmetics

Kristals Cosmetics was founded in 2015 using 12 different gemstones known for their healing properties. The brand combines diamonds, sapphires and rubies with organic botanical extracts and essential oils to balance the skin and overall energies of the wearer.

"La Jolla is a wonderful community and we're really gratified to be able to bring the Kristals brand there," says Shay Segev, president and CEO of Kristals Cosmetics.

Segev continued that the La Jolla store "gives us a unique opportunity to show customers the power of gemstone-infused skin care products is not just for outer beauty, but also for inner harmony as well."

The La Jolla retail location is 2,000 square feet and hosts two MVP rooms for in depth product sampling and service in the middle of La Jolla's top shopping destination on Girard St. between Wall St. and Silverado St.

Kristals Cosmetics has plans to keep rolling out more retail shops in the future.

Segev confirmed, "the key for us is finding just the right markets to expand into as word gets around about our products and their impact."


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