L'Oreal USA appoints first-ever Chief Retail Officer

By

Jennifer Braun

Published
Jun 7, 2016

Following the creation of a Chief Retail Officer position at L'Oréal Canada last week, L'Oreal USA announced on Tuesday the appointment of Marc-Alexandre Risch to their own newly created retail position.
 

"With our retail operations growing rapidly across brands like Kiehl's, NYX and Urban Decay, we've created this strategic role to continuously enhance our customer shopping experience," says Frédéric Rozé, President and CEO, L'Oreal USA, in a news statement.

As Chief Retail Officer for L'Oreal USA, Risch will be responsible for supporting the organization with retail operations, developing back-office retail operations solutions, and helping establish seamless, omni-channel consumer experiences across L'Oreal USA's brand portfolio.

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Risch first joined the L'Oreal Group in March 2005 as the International Project Manager for Garnier. Most recently, he was General Manager of The Body Shop Canada.
 
L'Oreal USA is the largest subsidiary of the L'Oreal Group, the worldwide leader in beauty. L'Oreal USA manages a portfolio of more than 30 beauty brands.