Lacoste names Catherine Spindler deputy managing director

By

Marion Deslandes

Translated by
Nicola Mira

Published
Oct 11, 2022

On October 10 2022, Catherine Spindler took up a new position at Lacoste. As the French sportswear label’s chief brand officer since 2019, she was recently appointed to the newly created post of deputy general manager. Spindler is now second-in-command to Thierry Guibert, who was appointed CEO of the label owned by the MF Brands group in 2015. The group also owns Aigle, Gant and The Kooples.

Spindler began her business career at Guerlain, then worked for the Rocher group in various communication and marketing roles from 2001 to 2014, before becoming vice-president of the Pierre Ricaud brand. She then joined the Veepee group as chief marketing officer, later moving to the position of France managing director and vice-president group customer experience.

“Catherine Spindler’s appointment comes after [she spent] three years at the service of the brand, enabling us to inject new energy into the collections, to boost [the brand’s] desirability and its global reach, and set a higher bar for our CSR standards and commitments,” said Guibert. “I am happy to be able to count on Catherine to continue developing Lacoste together, and to bolster its ambition of becoming the most inspiring brand in sport fashion,” he added.

Spindler’s mission will be to continue to move Lacoste forward along the premiumization path. The label launched its first polo in 1933, and its current creative director is Louise Trotter.

Lacoste, which opened a flagship on the Champs-Elysées in Paris in May, is sold via 1,100 monobrand stores worldwide. The brand has not disclosed its current revenue, but it topped the €2 billion mark four years ago.