Obi Anyanwu
Oct 29, 2015
Lands’ End to open first holiday pop ups in NYC and Boston
Obi Anyanwu
Oct 29, 2015
Lands’ End announced Wednesday the opening of two holiday pop up shops in New York City and Boston, the first ever pop ups to open from the company.
The Boston pop up, the first of the two holiday shops to open, will be a 3,000-square-foot location in Copley Square. The temporary store will open on November 1 and will carry a handpicked selection of the brand’s holiday men’s, women’s, children’s, and home collections as well as holiday gifts. The 9,800-square-foot New York City pop up will follow suit and open on November 11 on Fifth Avenue. The two-floor location will be transformed into a cozy ski chalet and will also carry the brand’s holiday offering. Monogramming will be available on-site for customers looking to personalize Christmas stockings, sweaters, shirts and more.
"I am delighted to deliver this exciting shopping opportunity to our customers. We are proud that the iconic brand of Lands' End embarks on this new wonderful journey starting with two iconic cities, New York and Boston," said Federica Marchionni, Chief Executive Officer, Lands' End. "At Lands' End, our passion for our entire family – customers and the community – runs deep; I can't think of a better time to celebrate our wonderful extended family than the holidays. I welcome you all to join us during this special time."
The Boston pop up will be open through December 27, and the New York City pop up will remain into the New Year through January 31.
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