Levi's and Undercover to celebrate the Levi's Trucker Jacket 50th anniversary

By

Obi Anyanwu

Published
Nov 26, 2016

Levi’s announced this week a new collaboration with Undercover in celebration of the 50th anniversary of the Levi’s Trucker Jacket.

 
Jun Takahashi of Undercover created 3 custom versions of the Levi’s Trucker Jacket each inspired by music and culture. The custom jackets will launch at a special pop up at The Park-Ing Ginza in Tokyo on December 1, which will remain through December 11.
 
Undercover has an ongoing collaboration with Nike, Nike x Undercover Gyakusou, which first launched in 2010, and in 2012, launched UU, a one-year collaborative project with Uniqlo. The Japanese brand also partnered with the likes of Supreme, Madstore and Beats by Dre among others.

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Levi’s is also no stranger to partnerships having produced collaborations with Supreme as well, Pendleton, Canada Goose, Billy Reid, Brooks Brothers, Filson and the NFL. The California-based company also plans to launch a connected jacket with Google in 2017, which will give the wearer details about their commute.
 
The Levi’s x Undercover pop up will be at The Park-Ing Ginza in the Sony Building in Tokyo.