LoveShackFancy opens first Manhattan store in West Village

By

Gabriella Lacombe

Published
Apr 19, 2019

New York City-based lifestyle brand LoveShackFancy has opened its first Manhattan brick-and-mortar store on Bleecker Street in the West Village.

The 700 square-foot store, which opened its doors on April 17, offers the brand’s range of women’s ready-to-wear, accessories, swim and girls’ collections. The store additionally features a curated selection of vintage items, including pieces customized by founder Rebecca Hessel Cohen, as well as hand-painted stationary from Stephanie Fishwick, Oriza perfume and hand tie-dyed sweatshirts and organza dresses. Visiting shoppers can also experience the Haberdashery, an area of the store where customers can make their own personalized accessories, including hair bows, belts and trims. 

The store's interior was designed in collaboration between Cohen, London-based interior designer Fran Hickman and New York-based Mike Moser, with décor elements including a wallpaper inspired by a watercolor print from the brand's fall 2019 collection, as well as vintage Parisian furniture upholstered in custom LoveShackFancy fabric.

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“I wanted to create an experience authentic to what inspires me especially from the artisans and dealers I’ve met throughout my European travels," said Hessel Cohen. "The store is a jewel box that evokes the LoveShackFancy brand aesthetic."

The new Bleecker Street location joins LoveShackFancy's first brick-and-mortar store located in Sag Harbor, which opened in the summer of 2018.