×
40 388
Fashion Jobs
AVEDA
Aveda Advisor - 15 Hrs - Shops at Columbus Circle - New York,ny
Permanent · New York
SHOW MY LINE
Women's Luxury Ready-tO-Wear Production Manager
Permanent · NEW YORK
ESTÉE LAUDER COMPANIES
Latam E-Commerce Project Manager/Product Owner
Permanent · New York
MICHAEL KORS RETAIL INC
Sales Supervisor, Crabtree Valley, Raleigh nc
Permanent · Raleigh
GAP
General Manager - Lenox Square (Kids & Baby)
Permanent · Atlanta
GAP
General Manager - Northbrook Court
Permanent · Northbrook
GAP
General Manager- Stonebriar Mall
Permanent · Frisco
GAP
General Manager - Roseville Galleria
Permanent · Roseville
GAP
General Manager - Central Texas Marketplace
Permanent · Waco
GAP
Merchandise Planner - Boys - Outlet
Permanent · New York
GAP
Unassigned General Manager - Greater Nashville
Permanent · Nashville
ALICE AND OLIVIA
Sales Supervisor - Cabazon Outlet
Permanent · Cabazon
TARGET CORPORATION
Owned Brand Product Design Director, Pets
Permanent · MINNEAPOLIS
LA MER
Manager, Global Supply Chain Operations - Inventory
Permanent · New York
MAC
Business Development – Key Consumer Manager, Mac
Permanent · New York
H&M
Retail Flagship Visual Manager
Permanent · Chicago
JBCSTYLE
Art Director
Permanent · NEW YORK
JBCSTYLE
Sales Operations Coordinator
Permanent · NEW YORK
ESTÉE LAUDER COMPANIES
Manager, Solution Architect- Omni Retail
Permanent · New York
TOM FORD BEAUTY
Vice President, Marketing, Tom Ford Beauty North America
Permanent · New York
ESTÉE LAUDER COMPANIES
Category Insights Manager - Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Account Coordinator, Estee Lauder Travel Retail – Americas
Permanent · Los Angeles

Lululemon unveils skincare products designed for use on and off the yoga mat

By
AFP-Relaxnews
Published
today Jun 18, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Lululemon is stepping into the beauty industry with its latest move: the cult yoga brand launches its debut beauty line, dubbed ‘Selfcare,' on Tuesday.

The Canada-based athletic wear retailer is launching its new four-piece beauty line in 50 Lululemon sales points across North America, online at lululemon.com and within some Lululemon associate yoga studios, as well as in partnership with beauty giant Sephora via sephora.com.

The series -- which is cruelty-free and made without parabens and sulfates -- focuses on workout aftercare, offering products designed for use post sweat session. Created with the input of over 100 of the brand's fitness 'Ambassadors' in North America, the range comprises a ‘No-Show Dry Shampoo' to rid the hair of sweat, dirt and oil, and a natural, aluminium-free cooling deodorant that comes in two different scents. A ‘Sweat Reset Moisturizer' claims to "reset your flushed face back to its pre-workout color" and a ‘Basic Balm' promises to lock in moisture before, during and after workouts. Packaging has been designed to be "gym-friendly" with leakproof seals, and the range comes in both travel and full sizes, with pricing from $12 for a travel size deodorant to $48 for a full size face moisturizer.

In focusing on workout beauty, Lululemon is tapping into a growing industry trend for gym-friendly makeup and skincare products. Earlier this year the cosmetics giant Maybelline kicked things off with a capsule collection launched alongside the sportswear heavyweight Puma, featuring a smudge-proof mascara and limited-edition shades of Maybelline's signature ‘Super Stay Matte Ink' long-wear lip color. Wet n Wild also put its stamp on the trend with a ‘Pump' hair and makeup collection spanning dry shampoo, cleansing wipes, face palettes and other gym-focused products.
 

Copyright © 2019 AFP-Relaxnews. All rights reserved.